Sales Manager

Role: Area Sales Manager – Ortho Robotics

Mandatory: Capital Equipment Sales

Open Locations: Kolkata, Bhubhaneshwar, Hyderabad, Chandigarh

About Meril Life Sciences

At Meril, we are committed to advancing healthcare through innovation. Our MISSO portfolio is transforming patient outcomes with cutting-edge robotic technologies designed for precision, efficiency, and better clinical results.

This role demands strong clinical understanding, strategic selling skills, and a passion for disruptive medtech innovation.

Responsibilities:

Pipeline Powerhouse

Build and sustain a robust sales funnel across hospitals, Ambulatory Surgery Centers (ASCs), and orthopedic clinics.

Manage long-cycle capital deals while ensuring short-term wins.

Strategic Surgeon Synergy

Collaborate closely with the Joints Product Team to tailor sales pitches based on procedural preferences (e.g., total knees, hips, or revision surgery).

Customize solution messaging to match each surgeon's philosophy and practice style.

Capital Deal Architect

Lead high-stakes negotiations for robotic systems—including capital purchases, lease agreements, and value-added service contracts.

Influence purchasing decisions by showcasing strong ROI models and clinical impact.

C-Suite Communicator

Deliver persuasive presentations to hospital leadership, addressing financial, operational, and clinical dimensions of investment.

Serve as a trusted consultant on how robotics drive efficiency and patient outcomes.

Evidence-Based Selling

Utilize clinical research, peer-reviewed studies, and health economic calculators to strengthen sales cases.

Educate stakeholders on comparative advantages over competitors like Stryker, Medtronic, and Globus Medical.

Clinical Engagement Leader

Partner with the Clinical Demo and Education teams to orchestrate surgeon demos, cadaver labs, and evaluation trials.

Foster deep customer engagement through immersive hands-on experiences.

Market Intel Scout

Monitor and report on competitor activity, market shifts, and procurement trends to inform commercial strategy.

Must-Have Qualifications

Bachelor's degree in Business, Life Sciences, Biomedical Engineering, or a related field.

3+ years of successful capital equipment sales in medical devices - ideally in robotics, imaging, or surgical platforms.

Track record of exceeding quotas in complex, matrixed selling environments.

Strong interpersonal skills with a flair for high-impact storytelling and solution selling.

Preferred

MBA or advanced degree.

Pre-established network with orthopedic surgeons and hospital procurement stakeholders.