Sales Manager

Job Description: Modern Trade Sales Manager

Position: Modern Trade Sales Manager

Location: Delhi / Chandigarh

Company: Shree Mishthan

Experience: Minimum 3 Years

About the Role

Shree Mishthan is seeking a highly motivated and result-oriented Modern Trade Sales Manager to drive sales growth, strengthen key retail partnerships, and expand the brand's presence across Modern Trade channels. The ideal candidate should have experience in FMCG/Food industry sales and a strong understanding of Modern Trade operations.

Key Responsibilities

Sales & Business Development

• Drive sales growth and achieve monthly, quarterly, and annual revenue targets.
• Develop and execute sales strategies for Modern Trade accounts.
• Expand product listings and increase shelf visibility across retail chains.
• Identify new business opportunities within the Modern Trade segment.

Key Account Management

• Build and maintain strong relationships with Modern Trade retailers and key stakeholders.
• Manage negotiations related to commercial terms, promotions, listings, and annual business plans.
• Conduct regular business reviews with retail partners to improve performance.

Trade Marketing & Promotions

• Plan and execute in-store promotions, product launches, and visibility campaigns.
• Ensure effective implementation of trade marketing initiatives.
• Coordinate with marketing teams to maximize brand presence and customer engagement.

Distribution & Operations

• Monitor stock availability and ensure optimum inventory levels across accounts.
• Work closely with supply chain and operations teams to minimize stock-outs.
• Track product movement and implement corrective actions when required.

Market Intelligence & Reporting

• Analyze sales data, market trends, and competitor activities.
• Prepare sales forecasts, business reports, and performance reviews.
• Recommend strategies to improve market share and profitability.

Candidate Requirements

• Bachelor's degree in Business, Marketing, Sales, or related field.
• Minimum 3 years of experience in Modern Trade Sales, preferably in FMCG/Food & Beverage.
• Strong relationships with Modern Trade chains and retail partners.
• Excellent negotiation, communication, and presentation skills.
• Proficiency in MS Excel and sales reporting tools.
• Ability to travel as required.

Key Competencies

Key Account Management

Modern Trade Operations

Sales Planning & Execution

Business Development

Trade Marketing

Negotiation Skills

Analytical Thinking

Team Collaboration

What We Offer

• Competitive salary and performance incentives.
• Career growth opportunities with a fast-growing brand.
• Dynamic and collaborative work environment.
• Opportunity to contribute to the expansion of Shree Mishthan across leading retail channels.

Interested candidates can share their resumes at [Confidential Information] with the subject line: Application for Modern Trade Sales Manager.