Client Name-KWK Resistors India Pvt Ltd
Core Responsibilities
- Strategic Planning: Develop and execute integrated sales and marketing plans for EMC Products, Resistors, Heating elements and other products in company product line-up to meet defined revenue targets.
- Lead Generation & Prospecting: Independently source new business opportunities
- Campaign Management: Design, implement, and monitor marketing campaigns
- Client Relationship Management: Maintain a portfolio of existing accounts, ensuring high customer satisfaction and identifying opportunities for upselling or cross-selling.
- Market Intelligence: Conduct regular competitor analysis and research market trends to adjust pricing strategies and product positioning.
- Sales Presentations: Deliver persuasive, tailored product demonstrations and proposals to high-ticket decision-makers (CEOs, CFOs, etc.).
- Performance Analytics: Track and report on KPIs such as lead conversion rates, demo-to-close ratios, and ROI of marketing spend using CRM and analytics tools.
- Being in update ongoing & upcoming defence projects and finding opportunities with DRDOs, PSUs (BEL,BEML,ECIL,HAL,HVF,etc), Other defence equipment manufacturing companies to Pitch our products for their application.
Key Skills & Qualifications (2026 Standards)
- Education: Bachelor's degree in Engineer (Electrical, Electronics, Communication) , or MBA
- Experience: 2 to 3 years of proven success in a B2B or B2C sales/marketing environment.
- Technical Proficiency: Hands-on experience with CRM software, MS Office, Etc
- Preference will be given for candidates with Defence product background.
Soft Skills
- Consultative Selling: Shifting from presenting to problem-solving and acting as a trusted advisor.
- Negotiation: Proven ability to handle complex objections and close high-value deals.
- Adaptability: Ability to quickly pivot strategies based on shifting consumer behaviours and algorithm updates.
Skills: ms office,b2b,sales,b2c,defence sales,crm,marketing
