Sales Development Representative

As an SDR at Unicommerce, you will be the first point of contact for potential customers. You'll

play a critical role in building pipeline by identifying, engaging, and qualifying prospects across

e-commerce brands and retailers in India.

This role is ideal for someone who is highly driven, curious, and comfortable with outbound

sales.

Key Responsibilities

1. Prospecting & Lead Generation

Identify and research potential e-commerce brands, D2C companies, and retail

businesses

Build target account lists and generate leads via LinkedIn, databases, and other tools

Run structured outbound campaigns (calls, emails, LinkedIn outreach)

2. Cold Calling & Outreach

Conduct high-volume cold calls to introduce Unicommerce solutions

Craft personalized outreach messages to drive engagement

Consistently meet daily/weekly activity benchmarks

3. Qualification & Discovery

Understand prospect needs, current tech stack, and pain points

Qualify leads based on ICP (Ideal Customer Profile) and buying intent

Conduct discovery conversations to identify fit and urgency

4. Pipeline Creation

Book qualified meetings and demos for Account Executives

Maintain accurate records of interactions in CRM (e.g., HubSpot)

Ensure smooth handoff of qualified opportunities to the sales team

5. Market Intelligence

Stay updated on e-commerce trends, competitors, and customer challenges

Share insights from prospect conversations with marketing and product teams

Key Requirements

12 years of experience in B2B sales, inside sales, or SDR roles (SaaS preferred)

Strong communication skills (verbal + written) in English and Hindi

Comfortable with cold calling and handling objections

Basic understanding of e-commerce, SaaS, or retail tech is a plus

Familiarity with CRM tools like HubSpot, Easyleads, or similar

Highly self-motivated, target-driven, and resilient

What Success Looks Like

Consistently achieving or exceeding meeting targets

High-quality discovery leading to strong conversion rates

Building a strong understanding of the e-commerce ecosystem

Why Join Unicommerce

Work with one of India's leading SaaS companies in e-commerce enablement

High ownership and fast learning environment

Clear growth path into closing roles (AE)

Exposure to top D2C and retail brands