Sales Development Representative

We're hiring a Sales Development Representative (SDR) to drive outbound growth for Expandus Business Coaching Pvt. Ltd., working across our coaches in IT/software, EPC, manufacturing, and automotive. This is not a script-reading, appointment-taking role.

You will identify prospects, research companies and decision-makers, initiate conversations across multiple channels, qualify opportunities against our Ideal Customer Profile (ICP), and book high-quality appointments for our coaches.

Think like a B2B sales professional, not a telecaller: high volume, sharp objection handling, real business conversations, and relentless follow-up.

Company: Expandus Business Coaching Pvt. Ltd.

Location: Koregaon Park, Pune

Employment Type: Full-Time, Work from Office (Koregaon Park)

Working Hours: Monday – Saturday, 9:30 AM to 6:00 PM IST

1. Prospect Research & Database Building

•    Build and maintain prospect databases aligned to our Ideal Customer Profile (ICP).

•    Research companies, founders, and decision-makers before initiating outreach.

•    Use tools such as Ocean.io, Prospeo, and LinkedIn Sales Navigator to identify the right prospects.

•    Continuously enrich and maintain the prospect database.

•    Build and own target lists independently.

2. Multi-Channel Prospecting

•    Run outbound across phone calls, LinkedIn outreach, LinkedIn Sales Navigator, personalised emails, and WhatsApp where appropriate.

•    Make 60–80 outbound calls a day to SME founders and decision-makers.

•    Use whichever channel is most effective to start a genuine conversation, not just log an activity.

3. Discovery & Qualification

•    Conduct discovery conversations before booking any coaching session.

•    Understand company profile, industry, business size, revenue stage, current challenges, decision-maker involvement, and urgency for change.

•    Qualify every prospect against our ICP before booking an appointment.

4. Conversation Building

•    Build rapport quickly and ask intelligent business questions.

•    Listen actively and understand real business pain points.

•    Create genuine curiosity around Expandus rather than pitching.

•    Build long-term relationships through thoughtful, timely follow-ups.

•    Focus on starting conversations, not just making calls.

5. LinkedIn Prospecting

•    Build relationships with founders and CXOs on LinkedIn.

•    Send personalised connection requests.

•    Engage prospects through thoughtful comments and messages.

•    Use LinkedIn Sales Navigator for account research and prospecting.

6. CRM Discipline

•    Log every interaction in CRM on the same day — no backlog.

7. Reporting & Coaching

•    Active reporting & Coachable

•    1–3 years in inside sales / SDR / telecalling (B2B preferred, not mandatory).

•    Any graduate from a recognised university (BBA/BCA/BE preferred).

•    Comfortable speaking with founders and business owners.

•    Curious, and naturally good at asking questions.

•    Strong at internet research.

•    Good at building relationships.

•    Confident communicator, comfortable with rejection — makes the next call without sulking.

•    Organised and disciplined with follow-ups; tracks own numbers without being chased.

•    Coachable — takes feedback on call recordings without ego.

•    Comfortable working in a target-driven environment.

•    English fluency required; fluency in any other Indian language is a plus.

•    Experience interacting with customers across India and international markets such as Singapore, Middle East, Southeast Asia, or Africa will be an added advantage.

Stage 1 — First Round Screening & Document Verfication (3rd – 7th July)

Stage 2 — Group Discussion (11th July 2026)

Stage 3 — Personal Interview (13th - 20th July, 2026))