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Job purpose :
Refractive Sales Consultant is earmarked as a key growth driver for Refractive business across territories & will contribute to a rapidly growing & evolving BU in India. This position plays a vital role in developing sales for assigned territory and ensure it retains / gains healthy market share across territories. Incumbent is expected to possess high business acumen and critical thinking to derive desired results. Incumbent should be self-driven, highly motivated, focused and observant. Strong technical & commercial acumen is a key objective of this position.
Main Roles and responsibilities :
Develop Sales Plans and Strategies
Track and review pipeline, sales forecasts, and achievement vs. target; support the Refractive leadership with course correction wherever required.
Closely review sales funnel and ensure success with detailed planning and strong execution methods.
Preparation of Sales Forecasts, rolling forecast, etc. for the territory/area & ensure execution as per plan.
Manage dealer network in assigned territory, build winning mindset and leverage on partners strength.
Submission of all prescribed reports (Daily Sales Report, Monthly and Quarterly, etc.) and updating of data in CRM
Identification of new Key Accounts and Direct trade opportunities.
Awareness regarding competitor's activities in the market and information in terms of pricing, schemes, systems/procedures, etc. and implement and maintain competition information on CRM
Consolidate Region-level data and feedback/insights on customer queries, marketing initiatives, competitor positioning, etc. to enable better decisions.
Follow up with Marketing team for organizing RTM, Practice Development, CME & Live Surgeries etc. as per business requirements in the territory/area.
Establishing a working rapport with the equipment sales team, Clinical Application, Marketing and PDP team and driving synergy sales in your territory/area.
Daily demonstration of ZEISS Core competencies in daily practice such as Innovation, Reliability, Customer Focus & help reinforce ZEISS Brand attributes
Help accelerate Digital tools, adoption of workflow solutions & digital marketing adoption in the market
Key Result Areas
Meeting sales target, customer retention and ensuring customer satisfaction
Topline growth & consistent performance on assigned targets
Increase in Market share in addressable segments across Excimer & Femto Lasers
Drive adoption of Refractive Digital & Connected Workflow Solutions Job Specifications Education
BE / B. Tech / Relevant Bachelor's degree or Diploma in or Degree in Business Administration, Marketing, Optometry, Health Sciences, or any related fields. Experience / Skills
Minimum 5 years of relevant work experience in the healthcare, pharmaceutical and medical device industry or previous experience working in a medical practice
Excellent interpersonal, communication, negotiation, and consulting skills
Strong problem-solving skills & strategic thinking with the ability to exercise mature judgement
Demonstrated ability to employ research and analytical thinking coupled with a data-driven mindset
Positive attitude and passion that energizes customers and colleagues alike
Strong English proficiency & communication skills coupled with executive presentation skills
Job ID: 132143211