KEY RESPONSIBLITIES:
- To ensure revenue generation for the company by making sales calls
- Prepare client proposals & presentations
- Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
- Prepare sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc
- Maintain strong relationships with clients and agencies in the person's portfolio
Market Information :
- Keep self updated in terms of market evaluation, competition mapping etc
- Understand in detail about client spends at a brand level and develop Go to Market approach
- Look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
- Track Media reports to generate prospects
- Provide written brief to programming for the spot / commercial based on inputs from client / agency
- Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
- Ensure the pricing is maintained as per stipulated target
- Work to bring the core brand creative to life by designing multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR
- Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment
SKills & Qualifications :
MBA/PGDM with 3-7 years of experience in Sales, preferably from media industry
Personal Attributes :
- Collaboration
- Ability to work under pressure
- Adaptability
- Strong brand focus mindset
- Good Communication Skills
- Understanding of local market & language is mandatory
- Must be willing to travel locally for client meetings
