Job Description
Role Overview
You will be responsible for planning and executing demand generation and growth initiatives for a newly launched, B2B platform focused on data-driven decision-making. This is not a brand-marketing role. It is a performance-oriented growth role with direct ownership of leads, demos, and conversions.
Key Responsibilities
Plan and execute outbound and inbound email marketing campaigns
Drive LinkedIn-based outreach (organic + personal outreach)
Support product-led growth initiatives and user onboarding
Coordinate content and SEO execution (blogs, landing pages, basic optimization)
Track and report growth KPIs (leads, demos, conversions)
Support demo scheduling and follow-ups with interested prospects
Work closely with the founder to refine messaging and positioning
What We're Looking For
1-3 years of experience in B2B growth, demand generation, or performance marketing
Hands-on experience with:
Email outreach tools
LinkedIn-based prospecting
CRM or basic lead tracking
Strong execution mindset (you ship, test, and iterate)
Comfortable working in an early-stage, ambiguous environment
Clear written communication and follow-up discipline
Experience with B2B SaaS, analytics, or AI-led platforms is a strong plus.
What This Role Is NOT
Not a pure content or branding role
Not a large-team management role
Not a strategy-only position
This role is about doing, measuring, and improving.
Why to Join
Work directly with senior leadership
Ownership of growth outcomes from Day 1
Opportunity to shape GTM playbooks for a new platform
High learning curve and long-term growth potential
Location & Engagement
Location: Chandigarh
Engagement: Contract / Full-time (open to discussion)
Compensation: Competitive, aligned to experience and outcomes
In case you are interested, please contact via email: [Confidential Information]
