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Relationship Manager - Bancassurance

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Job Description

Job Purpose:

To drive the sales of Care Health Insurance products through our bancassurance partners, cultivating strong relationships with bank branch personnel to achieve ambitious sales targets. This role is instrumental in activating bank branches, enhancing the productivity of bank staff in selling insurance, and ensuring seamless collaboration to maximize business generation.

Key Responsibilities:

  • Achieving Sales Targets: Develop and execute strategic plans to consistently meet and exceed assigned sales targets for health insurance products through the bancassurance channel.
  • Increase in Number of Active Branches: Identify, engage, and onboard new bank branches to actively participate in selling Care Health Insurance products, thereby expanding the distribution network.
  • Encouraging Bank Staff: Motivate, support, and actively engage bank branch managers and staff to promote and sell health insurance products effectively. Foster a collaborative environment to drive insurance business.
  • Arranging Training Programs for Bank Staff on Products: Coordinate and facilitate regular training sessions for bank personnel to enhance their product knowledge, selling skills, and understanding of Care Health Insurance offerings.
  • Increasing Productivity: Implement initiatives and provide ongoing support to boost the sales productivity of bank branches and individual bank staff involved in bancassurance. This includes joint sales calls, pipeline reviews, and problem-solving.

Critical Competencies:

  • Professional Degree: Possess a relevant professional degree.
  • Product Knowledge: Sound and comprehensive knowledge of health insurance products and market dynamics.
  • Action Planning: Strong ability to develop actionable plans and execute them effectively to achieve desired outcomes.
  • Good Relationship with BMs / Bank Staff: Proven capability to build and maintain excellent relationships with Bank Managers (BMs) and other bank staff.
  • Good Communication Skills: Exceptional verbal and written communication abilities for clear and persuasive interactions.
  • Persuasive: Demonstrated persuasion and negotiation skills to influence sales outcomes and foster partnerships.

Key Interactions:

  • Customers (indirectly, through bank staff, and potentially directly for complex queries).
  • Bank Branch Manager.
  • Bank Staff.

Measures of Success:

  • Achievement of defined sales targets.
  • Effectiveness of Relationship Management at the Regional/Branch level.

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About Company

Care Health Insurance is a specialised health insurer offering products in the retail segment for Health Insurance, Top-up Coverage, Personal Accident, Maternity, International Travel Insurance and Critical Illness along with Group Health Insurance and Group Personal Accident Insurance for Corporates, Micro Insurance Products for the Rural Market and a Comprehensive Set of Wellness Services. With its operating philosophy being based on the principal tenet of ‘consumer-centricity’, the company has consistently invested in the effective application of technology to deliver excellence in customer servicing, product innovation and value-for-money services. Apart from numerous awards since inception, more recently Care Health Insurance was conferred the ‘Overall Achievement Award’ (SAHI category) at the ASSOCHAM 16 th Global Insurance Summit & Awards; ‘Smart Insurer’ and ‘Sales Champion’ awards in Health Insurance category at the 11 th ET Now Insurance Summit & Awards 2024; ‘Claims Service Leader for the Year’ & ‘Best Health Insurance Company in Rural Sector’ awards at the India Insurance Summit & Awards 2024, and ‘Best Health Insurance Plan – Care Plus’ at the Global Financial Planner’s Summit 2024.

Job ID: 121607615

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