A Regional Program Manager for NRI Business banking oversees a regional team to drive sales, growth, and profitability for Non-Resident Indian (NRI) business banking customers. Key responsibilities include developing and implementing sales strategies, managing cross-selling opportunities, ensuring regulatory compliance, and analyzing performance to meet business objectives. This role also involves building and maintaining relationships, coaching staff, and executing marketing campaigns targeted at the NRI market.
Core responsibilities
- Sales and growth: Drive sales targets and growth for NRI products and services, which may include investments, insurance, and credit cards.
- Strategy development: Create and execute effective sales, recruitment, and incentive strategies to meet business objectives.
- Team leadership: Recruit, train, coach, and motivate a team of relationship managers and sales staff to improve performance and ensure compliance.
- Performance analysis: Analyze regional business performance, identify opportunities, and implement corrective actions to improve productivity and profitability.
- Relationship management: Build and maintain strong relationships with key stakeholders, including community leaders and business partners, such as shipping companies, brokers, and CAs.
- Compliance and risk management: Ensure all operations and transactions comply with regulatory guidelines and internal policies, and manage risk through regular monitoring.
- Marketing and campaigns: Initiate and execute on-ground activities and campaigns targeted specifically at the NRI community during festival seasons and throughout the year.
- Operational oversight: Manage day-to-day operations across branches within the region, ensuring quality service delivery and efficient processes.
Key qualifications
- Experience: Several years of experience in NRI sales, product management, or business banking, often with a background in team leadership.
- Skills: Strong leadership, communication, and interpersonal skills are essential.
- Knowledge: Deep understanding of the banking and financial services industry, with specific knowledge of NRI banking and products like remittances and forex.
- Technical proficiency: Strong command of MS Office and other relevant software.
- Compliance: A firm understanding of regulatory guidelines and the ability to ensure compliance.