- Will be responsible for the Bancassurance (YBL) partnership.
- Create and maintain engagement with regional managers /branch managers and other key Yes Bank Head Office / Management Team members
- Lead a team of Sales Executives (Relationship Associates and Associate Sales Managers and Centre Managers) and monitor their input/output activity and ensure lead generation through various sources
- Increasing insurance awareness and product penetration among Yes Bank s customers
- Increasing insurance penetration among Yes Bank staff members
- Suggest sizzlers and R&R platforms for Yes Bank s employees who provide prospect leads as we'll as for AXIS MAX LIFE s dedicated sales team
- Suggest product synergies and capture Yes Bank s various customer touch-points for insurance sales opportunities
- Provide accurate and timely competitor updates/best practices
MEASURES OF SUCCESS
Business Plan-
Adj MFYP (Rs.) - Plan v/s Actual
Activation Plan -
Seller Activation (%) - Plan Vs Actual
Collections-
15th month Persistency (%) - >75%
Sales process Adherence-
1.Implementation of CRM
2.Governance Rhythm
3.Business Leakage & complaints
Effective Management of People
- Talent Retention - 70%
- G2M2 retention - >90%.
- Engagement Score - 85%
Customer centricity and satisfaction -
Effective Management of Customer
As per Plan
Key Relationships (Internal /External)
- Distribution leaders
- HR Team
- Training Team
- Planning & Analytics Team
- Yes Bank Management & Sales Team
Key competencies/skills required
Relationship Management, Leading people, Effective Management of Process
DESIRED QUALIFICATIONS AND EXPERIENCE
- Graduate / Post Graduate in Sales / Marketing
- 10-12 yrs of overall exp. in sales with a minimum of 5-6 yrs combined work experience in the fields of Life insurance sales management, Retail bank distribution, and Channel Management and/or DSA relationship.
