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India Market Entry

Regional Business Development Manager - North

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Job Description

Job Title: Regional Business Development Manager

Experience: 1015 Years
Employment Type: Full-Time,Permanent
Location:Assigned Territory (Region Specific)
Industry: Education / EdTech
Department: Sales & Marketing

Reporting To: Business Head / National Sales Head

Company Overview

India Market Entry (IME) www.indiamarketentry.com
Company Overview :India Market Entry (IME) is a boutique consulting firm specialising in assisting global education stakeholders to navigate India's vibrant education sector. IME's core competency is strategic business development.

Vision: We strive to make global education accessible in India.

Mission: To assist our clients with ROI-driven India market entry strategy and expansion solutions.

Through the proprietary 4ME Framework (Strategy Development Marketing Asset Development Sales Discovery Scale), IME represents a portfolio of 30+ global education brandsspanning EdTech, publishing, STEM, early years, and teacher developmentand facilitates their establishment, scaling, and sustained presence in India.

IME operates a dual-sided marketplace backed by a network of 83,000+ educational institutions, 100,000+ edupreneurs, and 11,000+ large corporates. The organisation serves clients from the UK, US, Europe, Australia, and the Middle East through a fully remote team based across India.

Service Lines: 360 Business Development Solutions, Strategic Partner Search, International University Services, and Knotral Trainings (trainer-led live events for educators and resellers).

Role Overview

We are looking for a strategically driven Regional Business Development Manager who can expand business in the assigned territory through structured channel development, institutional acquisition, and a strong consultative selling approach.

This role is not transactional. The RBDM is expected to diagnose school needs, align solutions to institutional priorities, and build long-term value-based partnerships with Channel Partners and Schools.

Key Responsibilities

1. Channel Development & Management (Consultative Partner Enablement)

  • Identify and appoint suitable Channel Partners and Resellers based on market mapping

  • Evaluate partner capability, territory strength, and alignment with solution portfolio

  • Onboard and enable partners through consultative sales training and value-based positioning

  • Conduct joint sales visits using consultative discovery frameworks

  • Maintain long-term strategic relationships with Channel Partners

  • Guide partners in needs analysis, stakeholder mapping, and solution presentation

  • Monitor partner pipeline and revenue performance

2. Institutional Acquisition (Consultative Institutional Selling)

  • Acquire Chain Schools, International Schools, and Targeted Institutions

  • Conduct structured discovery meetings with Principals, Directors, and Management

  • Understand institutional pain points (academic outcomes, NEP alignment, differentiation, implementation challenges, etc.)

  • Position solutions based on school goals rather than product features

  • Develop customized proposals aligned to school priorities

  • Lead negotiations and close strategic partnerships

3. Revenue & Target Management

  • Achieve quarterly and annual regional revenue targets

  • Build and maintain a strong consultative sales pipeline

  • Maintain disciplined CRM updates with detailed discovery insights

  • Forecast revenue based on realistic consultative stage progression

  • Ensure healthy conversion ratios through value-driven selling

4. Relationship Management

  • Build long-term strategic relationships with school leadership

  • Maintain continuous engagement with Channel Partners and Resellers

  • Act as a solution advisor rather than a product seller

  • Ensure alignment between institutional expectations and internal delivery teams

  • Support retention and renewal through ongoing consultative engagement

5. Market Intelligence & Strategic Insights

  • Track competitor positioning and solution strategies

  • Identify emerging academic or policy-driven opportunities

  • Share structured insights to refine GTM and solution positioning

  • Recommend regional strategy improvements based on consultative field feedback

Requirements

Educational Qualification

  • Graduate in Business, Marketing, Education, or related field

  • MBA preferred

Experience

  • 10+ years of experience in B2B, Channel, or Institutional Sales

  • Experience in Education / EdTech preferred

  • Demonstrated experience in consultative selling and solution-based sales

Required Skills

  • Strong consultative selling skills (discovery, needs analysis, value mapping)

  • Ability to sell solutions across multiple domains and product categories

  • Strong stakeholder mapping and decision-making process understanding

  • Ability to train and guide channel partners in consultative approach

  • Strong negotiation and strategic closing ability

  • Territory planning and revenue forecasting capability

  • CRM proficiency

  • Excellent communication and relationship-building skills. Immediate joiner

Key Competencies

  • Strategic thinking

  • Diagnostic questioning skills

  • Value-based positioning

  • Long-term relationship orientation

  • Analytical and solution-oriented mindset

  • High ownership and accountability

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About Company

Job ID: 143888439