Greetings from Concept PR!
We are looking to hire IPO Senior Account Executive for our Mumbai branch.
Job Title: IPO PR Senior Account Executive (Capital Markets)
Location: Mumbai
Experience: 23 years (IPO / Capital Markets PR preferred)
Role Overview
We are looking for a dynamic PR professional with strong exposure to IPO and Capital Markets communications. The role involves managing media relations, creating high-impact financial content, monitoring coverage, and working closely with internal teams and clients to deliver seamless IPO and corporate communication campaigns.
Key Result Areas (KRAs)
Media Relations
- Build and maintain strong relationships with national, business, financial and sector-specific media, journalists, editors and industry forums.
- Secure consistent, high-quality media coverage across print, online, television and digital platforms for IPO and capital market clients.
- Proactively pitch story ideas, manage media interactions and support spokespersons during interviews, briefings, analyst meets and roadshows.
Content Development
- Draft high-quality PR content including press releases, media pitches, briefing notes, FAQs, messaging documents, backgrounders and basic thought leadership pieces.
- Demonstrate strong affinity and comfort in understanding financial data, IPO metrics, balance sheets, growth numbers and market commentary.
- Adapt and proof content for multiple platforms (print, online, social, video), ensuring message clarity, regulatory sensitivity and brand consistency.
Media Monitoring & Documentation
- Monitor and track media coverage across print, online, social media and YouTube; proactively flag risks, opportunities and sentiment trends.
- Prepare daily/weekly news reports, coverage dossiers, qualitative and quantitative media analysis, campaign reports, post-event summaries, and quarterly/annual PR review documents.
Collaboration & Client Servicing
- Coordinate with internal teams, external agencies, designers and vendors to deliver integrated PR campaigns within agreed timelines and quality benchmarks.
- Maintain strong PR hygiene by staying updated on client requirements, industry developments and regulatory sensitivities.
- Document meeting minutes, action points and ensure timely closure of all client deliverables.
- Support senior team members on new business pitches, proposals and presentations, especially for IPO and financial communication mandates.
Sector Knowledge, Tools & Interpersonal Skills
- Leverage understanding of the Capital Markets / IPO ecosystem to craft relevant narratives and support domain-specific media outreach.
- Use Microsoft Office, AI-based tools and Canva for presentations, reports, media trackers and basic social creatives.
- Demonstrate strong written and verbal communication skills, attention to detail, ambition, adaptability and the ability to work effectively in a fast-paced team environment.
Desired Skill Set
- Strong financial acumen and ability to translate complex financial information into media-friendly narratives
- Excellent media relationship management and pitching skills
- High attention to detail, organisation and deadline management
- Confidence in client interactions and cross-functional collaboration
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