Public Relations Executive

Job Title: PR Executive

Location: On-site

Teams: Press | Celebrity Sourcing | Influencer Relations

Open Positions: 3 (1 Press, 1 Celebrity Sourcing, 1 Influencer Sourcing)

About Elevate

At Elevate, we specialize in fashion-focused public relations, connecting brands with their audiences through strategic storytelling and high-impact visibility. Whether it's securing editorial features, sourcing celebrity looks, or executing influencer collaborations, we craft PR campaigns that truly resonate.

Role Overview

We are hiring dynamic PR Executives across three key verticals: Press, Celebrity Sourcing, and Influencer Sourcing. Candidates will be considered for the team that best aligns with their skills and experience. The role requires creativity, strong communication, attention to detail, and a deep understanding of the fashion, media, and entertainment ecosystem.

Key Responsibilities

Press Team (1 Position)

Develop and maintain relationships with key journalists and media across print, broadcast, digital, and social platforms.

Create and execute PR strategies tailored for fashion and lifestyle clients.

Draft compelling press releases, media kits, and press materials.

Handle inbound media inquiries and manage ongoing press opportunities.

Support senior team members in designing and executing integrated PR campaigns.

Celebrity Sourcing Team (1 Position)

Coordinate sourcing of fashion items (outfits, jewellery, accessories, footwear, etc.) for celebrity placements.

Build and maintain relationships with celebrity stylists, managers, and publicists.

Track product inventory and ensure timely deliveries for celebrity dressing.

Collaborate with internal teams on brand campaigns involving celebrity endorsements.

Stay updated on celebrity fashion trends and provide insights for strategic sourcing.

Influencer Relations Team (1 Position)

Identify and coordinate outfits, jewellery, accessories, and shoes for influencer collaborations.

Build and maintain strong relationships with influencers, managers, talent agencies, and content creators.

Maintain and update a comprehensive database of influencers and their representatives.

Collaborate with internal teams to execute influencer dressing, gifting, and brand campaigns.

Track and manage inventory of client products used for influencer partnerships.

Ensure all collaborations align with brand guidelines and campaign objectives.

Stay updated on social media trends, platform updates, and emerging influencer talent.

Provide insights based on influencer content trends, reach, and engagement.

Manage timelines, deliverables, and coordination during sourcing and delivery.

Prepare basic performance reports covering reach and engagement metrics.

Qualifications (Applicable to All Roles)

Bachelor's degree in Fashion, Communications, Marketing, or a related field.

13 years of experience in fashion PR, media relations, celebrity sourcing, influencer relations.

Strong understanding of fashion trends, designers, and luxury brands.

Excellent communication, writing, and organizational skills.

Ability to multitask in a fast-paced, deadline-driven environment.

Proficiency in Microsoft Office and familiarity with social media platforms.

(For Celebrity & Influencer Sourcing roles) Candidates with 6 months of relevant sourcing experience are welcome to apply.

How to Apply

Please send your updated CV to [Confidential Information] and include the following details:

Current Location

Availability to work from the office

Current CTC

Expected CTC

Notice Period

If you're passionate about fashion, thrive in a creative environment, and want to make an impact through media, celebrity, or influencer collaborations, we'd love to hear from you.