About The Role
Are you an English storyteller who can hook an audience in under 30 seconds
At Kuku TV, we're building the future of short-format OTT entertainment and microdramas, and we're looking for a Promo Writer (English) who knows how to turn emotions into scroll-stopping, binge-worthy scripts.
If you understand viral storytelling, audience psychology, and high-retention content, this role is your stage.
What You'll Do
- Write high-impact English promo scripts for microdramas, OTT shows, and digital campaigns
- Craft emotion-driven hooks that grab attention instantly and boost viewer retention
- Analyze top-performing OTT promos & viral content trends to replicate success patterns
- Collaborate with creative teams, editors, and marketing to deliver compelling narratives
- Adapt tone, pacing, and storytelling formats for short-form video platforms Stay ahead of digital trends, viral hooks, and audience engagement strategies in India
What We're Looking For
- 3–4 years of experience in English content writing / scriptwriting / promo writing
- Background in OTT platforms, web series, films, or microdrama storytelling
- Strong understanding of story arcs, emotional triggers, and dramatic tension
- Exceptional command of written English (creative, punchy, impactful)
- Ability to create short-form, high-retention, binge-worthy content
- Self-driven, fast thinker who thrives in a high-speed content environment
About Kuku FM
Founded in 2018, Kuku is India's leading storytelling platform, offering a vast digital library of microdramas, audio stories, and short courses. Kuku aims to be India's largest cultural exporter of stories, culture, and history to the world with a firm belief in Create In India, Create For The World.
We deliver immersive entertainment and education through our OTT platforms: Kuku TV, Kuku FM, Guru, and more. With a mission to provide high-quality, personalized stories across genres in entertainment, spanning multiple formats and languages, Kuku continues to push boundaries and redefine India's entertainment industry.
Skills: writer,hooks,english,entertainment,promo
