Programmatic Specialist (5-7 Years/ DV360 & TTD)

Location: Hyderabad, Coimbatore, Bangalore, Chennai

Experience: 5-7 years

Skills: DV360, TTD & Amazon - DSP having end to end campaign knowledge.

About Us:

Omnicom Global Solutions (OGS) has been established as a transformation hub, a GCC within the Omnicom ecosystem designed to deliver scalable, customized, and contextualized solutions that meet the evolving needs of our Practice Areas within Omnicom. Guided by the principles of Knowledge, Innovation, and Transformation, the core strength of OGS lies in its ability to leverage the collective expertise and resources within Omnicom, enhancing its capacity to innovate, collaborate, and lead in the industry.

At OGS, our focus is on creating value for the Practice Areas within Omnicom. By working as partners and embedding within their ecosystem, we ensure our solutions are not only effective, but also truly aligned with their vision.

With this step forward, we are progressing with Annalect India's established 12year legacy, built on a strong foundation of innovation, collaboration, and excellence with over 4300+ talented professionals in India, we are proud to be a diverse, inclusive, and collaborative community that thrives on innovation and excellence. Our teams work with some of the world's most iconic brands, helping them move faster and achieve moreeverywhere. We are growing rapidly and looking for passionate individuals to be part of this journey. Let us build this, together!

Responsibilities

• Successfully managing the day-to-day performance of campaigns on Amazon DSP.
• Deal Management and troubleshooting expert, who can set up & investigate inventory sources like private, preferred & other deals in different DSP - Amazon, TTD & DV360.
• Deal monitoring and reporting in SSP along with Deal Hygiene and Health checks Supply Path Optimization (SPO) regarding clearing price, volume, and technology (DSP/SSP integration)
• Able to ideate successful audience segmentation aimed at reaching a client goal.
• Able to execute optimizations aimed at exceeding KPIs; Set campaign strategies, e.g., targeting, bidding, platforms, data usage, ideas, and downstream client funnel optimization.
• Able to make compelling arguments based on data and results for more client data access.
• Working with the agency team to develop best-in-class solutions based on available tech.
• Communicates day-to-day format, screen, and inventory performance to clients and agencies as needed.

Qualifications

• A full-time graduate degree (Mandatory)
• Minimum 5-7 years of experience in managing programmatic campaigns for large clients.
• Hands-on experience using DSPs to build and optimize campaigns across various inventories for large-scale clients. Preferred experience with Google platforms.
• General troubleshooting skills and strong attention to detail.
• Working knowledge of digital marketing: display, video, social, and marketing analytics.
• Proven technical and analytical aptitude, with a curiosity for testing and innovation.
• Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.