Reports to Sr Director, Product Marketing, Salesforce Industries
This role is based in India and reports into the Industries Product Marketing Leader based in India and rolls up to the HQ based Industries CMO.
Job Details
Are you inspired by technology disruption Passionate about customer success And most of all, want to make a big impact Top talent across the world joins Salesforce for the opportunity to excel in a performance-driven, fast-paced, and competitive atmosphere; the chance to be surrounded by peers and leaders that inspire, motivate, and innovate and a corporate philosophy that incorporates community service into its DNA. With over 70,000 global employees, the fastest growing top 5 enterprise software company, and customers that are
driving disruption around the world, we are proud to contribute to the success of companies of all sizes, geographies and industries.
The Salesforce Industry Product Marketing team is looking for a talented and passionate marketer to drive best-in-class sales enablement, messaging, positioning, go-to-market strategy and activations for our Industry products and solutions. In this all-new agentic AI world that Salesforce is leading with Agentforce, you will be the beacon of the organization helping craft product-led and value-driven narratives that synthesize constantly changing customer expectations that are driving digital transformation with AI at the forefront for a variety of our industries.
Your Impact
As a high impact Product Marketing Manager, with a global remit, your job responsibilities will include:
Work with the industry's best marketing team to help define the messaging, positioning and go-to-market strategy for Agentforce + Data Cloud + Salesforce Industry Clouds and Solutions comprising our best in breed applications in the Salesforce Customer 360.
Deep understanding of the product functionality as a SME and support the creation of differentiated enablement assets like Trailhead modules, hands on learning, first call decks, datasheets, and release marketing content making it easy for customers, sales teams and partners to understand our solution offerings and key positioning
Drive the creation of engaging product demonstrations that are used on stage in keynotes, in videos, at events and are the basis for customer engagements in the sales process
Support cross funnel content creation for differentiated marketing experiences and programs both across Salesforce and third-party channels.
Manage industry cloud and solution launch plans (3x per year), working closely with cross-functional teams to ensure effective and ongoing market relevance to drive demand generation and sales pipeline
Partner with a world-class product management team to distill key functionality and benefits into solution and product marketing messages
Partner with other marketing specialist teams to execute innovative marketing campaigns, thought leadership, content marketing, webinars, SEO, GEO and web design to build pipeline
Required Skills
8+ years experience in product marketing or solution engineering (preferably for a SaaS product)
Hands-on ability to create a range of marketing assets including on-message product demos, feature videos and sharp succinct slide pitch-decks in Google G Suite
Understanding of AI, especially the world of agentic AI
A blend of strategic planning and tactical execution skills
Experience/familiarity with the customer engagement lifecycle from awareness to loyalty
Comfortable using collaboration and CRM tools such as Slack and Salesforce.
Comfortable working with a globally distributed team across multiple time zones
Preferred Skills
Exceptional team player with proven ability to lead through influence
Market intelligence build deep expertise on category, competition and buyer persona
Strong track record of setting and delivering against measurable marketing metrics
Ability to use data and analytics to drive decision making
Ability to craft compelling messaging, positioning and thought leadership content across channels
Strong communication & writing skills
Bachelor's degree in business or marketing; MBA preferred.
Benefits & Perks
Comprehensive benefits package including well-being reimbursement, generous parental leave, adoption assistance, fertility benefits, and more!
World-class enablement and on-demand training with Trailhead.com
Exposure to executive thought leaders and regular 1:1 coaching with leadership
Volunteer opportunities and participation in our 1:1:1 model for giving back to the community
For more details, visit https://www.salesforcebenefits.com/
