Product Marketing Manager

Company Description

Canary Mail is a productivity-focused email solution designed for professionals and teams who navigate high email volumes. With its AI Copilot, Canary Mail helps users save time by drafting, summarizing, and prioritizing messages, all while offering built-in, privacy-focused encryption. Its unified inbox supports Gmail, Outlook, iCloud, and most IMAP accounts, and synchronizes across macOS, iOS, Windows, and Android platforms. Canary Mail aims to simplify email management, improve communication efficiency, and enhance the security of sensitive conversations.

Role Overview We're looking for a hands-on Product Marketing Manager who can both think strategically and execute independently. There is no existing marketing team - you'll own the full funnel from positioning to distribution, working directly with product and leadership. If you need a team around you to get things moving, this isn't the right role. If you thrive building things from scratch and shipping fast, read on.

Key Responsibilities

• Define and own product positioning, messaging, and value propositions
• Plan and execute go-to-market for new features and launches end-to-end
• Own and run all growth channels - paid, organic, content, email, partnerships, ASO - you're not supporting anyone, you're driving them
• Create and ship marketing collateral: website copy, email campaigns, landing pages, product decks
• Conduct competitive analysis and user research to sharpen messaging and uncover growth levers
• Work directly with product and engineering to align launches with user needs

What We're Looking For

• 3 -5+ years in product marketing, ideally at a B2C or PLG company
• A builder mentality - you've run campaigns yourself, not just managed agencies or handed briefs to a team
• Strong storytelling and copywriting skills; you can write great copy, not just direct others to
• Comfort with analytics - you set goals, measure what matters, and iterate
• Native or near-nativeEnglish fluency required
• Experience in AI, productivity tools, or email platforms is a strong plus