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Product Marketing Lead

Product Marketing Lead

convozen
Early Applicant
  • Posted 25 days ago
  • Be among the first 10 applicants

Job Description

The Opportunity :

As our first dedicated Product Marketing Lead, you will own our positioning, product launches, and narrative engine from ground zero. You will sit directly at the intersection of Research/Engineering, Enterprise Sales, and GTM.

Your mandate spans two distinct audiences:

  • Enterprise Buyers (Primary): CXOs, CIOs, and Contact Center Heads looking for quantifiable ROI, business impact, and voice/chat CX transformation.
  • Developers & AI Builders (Strategic): Technical founders and engineers adopting Akshara, Ragini, and our API platform.

What You Will Do :

  • Own Model & Product Launches: Lead end-to-end launch motions for new model releases (STT/TTS benchmarks, platform features, agentic workflows), driving positioning, technical teardowns, press, and post-launch metrics.
  • Build the Content & Thought Leadership Engine: Hands-on creation of high-impact collateral across TOFU-MOFU-BOFU—whitepapers, customer case studies, founder notes, product pages, and deep-dive technical explainers.
  • Arm Enterprise Sales: Partner with Enterprise Sales & SDR teams to create high-converting pitch decks, competitive battlecards, ROI calculators, solution briefs, and RFP collateral.
  • Developer Ecosystem & Community: Drive developer adoption across GitHub, Hugging Face, technical forums, and docs for our SDKs, APIs, and model zoo.
  • SEO & Digital Discoverability: Own keyword strategy, high-intent content clusters, on-page SEO, and rank tracking to capture inbound organic demand.
  • Competitive Intelligence: Maintain a continuous pulse on the global and Indian Voice-AI landscape to influence product roadmap and pricing strategy.

What We Are Looking For :

  • Experience: 4–7 years in Product Marketing or Technical Content Marketing within B2B Enterprise SaaS, AI/ML, or CX tech.
  • Storytelling Mastery: Proven ability to translate complex AI architectures (LLM orchestration, acoustic models, latency benchmarks) into clear, compelling business narratives.
  • Dual-Persona Fluency: Comfort writing for both hard-nosed enterprise buyers (ROI, compliance, scale) and developers (APIs, accuracy, latency).
  • Execution-First Mindset: A builder who thrives as an individual contributor and enjoys writing high-quality copy themselves.
  • Tooling Proficiency: Hands-on with modern SEO, analytics, and marketing tools (Ahrefs/SEMrush, GSC, CMS platforms).

Why Join Us

  • High Impact: Shape the narrative of a proprietary, deep-tech AI vertical backed by the scale and resources of NoBroker.
  • Ground Floor Access: Work closely with founders, core AI researchers, and enterprise sales leaders.
  • Cutting-Edge Tech: Market real, state-of-the-art Indic speech AI deployed at massive scale.

More Info

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Key Skills

Ahrefs

SEMrush

CMS platforms

GSC

Technical Content Marketing

About Company

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2-4 yrs
Bengaluru, India
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