About Broadway
Broadway is a premium, new-age retail destination redefining the way modern India shops. Home to digital-first, socially engaged, and experience-driven brands, Broadway creates seamless shopping journeys — both offline and online. Our mission is to become an agent of change for modern consumption, and our online platform is central to this vision.
Role Overview
We're looking for a passionate, data-driven, and consumer-obsessed
Product Manager to drive the development and optimization of Broadway's
eCommerce & digital platform. This role will lead product strategy and execution to build a high-performing online experience that complements our in-store journey and brings the Broadway ecosystem to life digitally.
Key Responsibilities
- Product Ownership: Own the end-to-end lifecycle of key digital features across web and mobile platforms — from discovery to delivery.
- Customer-Centric Design: Partner with UX/UI teams to build delightful, intuitive interfaces tailored for discovery-first and experience-led shoppers.
- Roadmap Development: Define and maintain a product roadmap that aligns with business goals and customer insights. Prioritize features using impact-effort tradeoffs.
- Omni-Channel Integration: Build features that create seamless transitions between in-store and online experiences (e.g., virtual try-ons, store pickup, personal shopper integration).
- Cross-Functional Collaboration: Work closely with engineering, design, marketing, operations, merchandising, and store teams to ship products on time and within scope.
- Data-Driven Decisions: Leverage analytics, A/B testing, and user feedback to inform product direction and continuously iterate.
- Tech + Trend Awareness: Stay on top of emerging technologies, UX trends, and digital commerce innovations that resonate with Gen Z and millennial audiences.
- Performance Tracking: Define success metrics and use dashboards to monitor product performance and user behavior.
Must-Have Skills & Experience
- Proven experience in building and scaling consumer-facing digital products (preferably eCommerce, marketplaces, or retail tech)
- Strong grasp of product frameworks, user journey mapping, and agile methodologies
- Ability to translate customer needs into scalable solutions
- Comfortable using tools like Jira, Figma, Mixpanel/GA4, and SQL for product analysis and coordination
- Excellent communication and stakeholder management skills
- High ownership, with a bias toward action and experimentation
Nice-to-Have
- Prior experience in a startup or high-growth D2C brand
- Understanding of retail operations or in-store consumer behavior
- Exposure to recommendation engines, AI/ML-powered personalization, or headless commerce platforms
