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Kotak Securities

Product- Growth

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  • Posted 23 months ago

Job Description

  • Develop and execute growth strategies: Drive the growth of the product through effective user acquisition, activation, retention, and monetization strategies.
  • Conduct user research and analysis: Understand user behavior, needs, and preferences through qualitative and quantitative research methods. Analyze user data, conduct A/B testing, and identify growth opportunities.
  • Define and track growth metrics: Establish key performance indicators (KPIs) to measure and track the success of growth initiatives. Regularly analyze metrics, identify trends, and provide actionable insights.
  • Collaborate with cross-functional teams: Work closely with product managers, engineers, designers, marketers, and data analysts to align growth strategies with overall product goals. Foster a culture of collaboration and data-driven decision-making.
  • Improve user retention and engagement: Develop and implement strategies to improve user retention, engagement, and customer loyalty. Drive initiatives such as personalized messaging, email campaigns, in-app notifications, and loyalty programs.
  • Conduct competitive analysis: Stay informed about market trends, competitors, and industry best practices. Identify opportunities to differentiate the product and drive growth.
  • Monitor and optimize monetization: Collaborate with product and revenue teams to optimize pricing strategies, identify revenue streams, and increase customer lifetime value.
  • Stay updated on industry trends: Continuously learn and stay informed about the latest trends, technologies, and best practices in product growth and user experience.

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About Company

Established in 1994, Kotak Securities is one of the oldest and largest Equity Broking House in India. As a subsidiary of Kotak Mahindra Bank Ltd, we bring the opportunities in capital markets by enabling our customers through knowledge and technology. Our dedicated and accredited in-house research division publishes various sector & company-specific research studies, offers a macro economic outlook and provides fundamental and technical analysis of stocks that investors can avail before investing in the capital markets.

Job ID: 65890069

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