Company Description
Pro Ultimate is a leading fitness chain with over 150 locations across India, dedicated to making fitness accessible and innovative. With state-of-the-art facilities, certified trainers, and a strong focus on community, Pro Ultimate empowers individuals to achieve their wellness goals in an inclusive environment. The company envisions fostering a healthier nation by providing top-notch fitness solutions. By blending technology with fitness, Pro Ultimate is setting new standards in health and wellness.
About the Role:
The Pre-Sales Manager plays a key role in ensuring a successful launch of new gym locations. This role involves implementing sales readiness processes, verifying marketing execution, training teams, and ensuring all pre-opening systems and brand standards are in place. The incumbent bridges the gap between marketing strategy and on-ground sales execution to drive strong inquiry flow, brand visibility, and membership conversions.
Key Responsibilities:
1. Site Setup & Sales Readiness
- Oversee the physical setup of the pre-launch site, ensuring alignment with brand standards.
- Audit availability and placement of all printed materials, including joining forms, rate cards, receipts, and promotional items.
- Verify marketing and branding displays (flexes, stands, signage) as per company SOPs.
2. Team Enablement & Sales Planning
- Conduct pre-sales training sessions and product briefings for sales and front desk teams.
- Share and standardize reporting formats such as DSR, client allocation sheets, and day-end summaries.
- Allocate individual and team-wise sales targets based on projections and capacity.
3. Marketing Implementation & Verification
- Verify on-ground execution of location-specific marketing plans.
- Audit survey-based strategies, high-footfall marketing zones, and promotional activities.
- Monitor pre-launch marketing activities including canopies, local tie-ups, and leaflet distribution.
4. Lead Management & System Checks
- Ensure all inquiries, trials, and conversions are accurately recorded in the CRM/software.
- Audit joining forms, receipts, and client data for accuracy and compliance.
- Support branch staff in maintaining updated lead databases and follow-up systems.
5. Strategic Partnerships & Lead Generation
- Initiate and manage barter tie-ups with local businesses (cafés, salons, PGs, educational institutes, etc.) for visibility and lead generation.
- Track performance of partnerships and modify strategies based on ROI and results.
6. Reporting & Communication
- Maintain a structured visit plan and share it with the reporting manager in advance.
- Submit detailed End-of-Day (EOD) reports post-branch visits, covering completed tasks, identified gaps, solutions, and team feedback.
- Educate branch owners and managers on analyzing reports, client allocation, and sales tracking.
Skills & Competencies:
- Strong understanding of sales and marketing processes in the fitness/service industry.
- Excellent training, communication, and team management skills.
- Strong analytical and audit-based approach to operational efficiency.
- Proficiency in CRM tools, MS Office, and report management.
- Ability to multitask and handle multiple pre-launch sites efficiently.
- Strategic thinker with a proactive and problem-solving mindset.
Qualifications & Experience:
- Bachelor's degree in Business Administration, Marketing, or a related field.
- 3–5 years of experience in pre-sales, gym launches, or sales operations.
- Prior experience in the fitness, retail, or service industry preferred.
Work Environment:
- On-ground role involving travel to various pre-launch gym sites.
- Collaborative and fast-paced environment with cross-department coordination.
Compensation & Benefits:
- Competitive salary based on experience and qualifications.
- Health and fitness benefits, professional development opportunities, and career growth within the organization.
