PPC Senior Executive

Company Description

Digital Web Solutions is a global leader in the digital marketing space, with over 15 years of expertise in delivering measurable ROI to clients worldwide. Supporting 100+ agencies and leading brands, Digital Web Solutions offers a comprehensive product suite to meet marketing, design, and development needs. Our services are white-labeled and include SEO, link building, website design, lead generation, content creation, and more. With a team of over 250 professionals across 5 global offices, we specialize in implementing industry best practices to deliver exceptional results for our clients.

Role Description

We are seeking a talented and driven PPC Senior Executive for a full-time, on-site role at our Noida office. In this role, you will be responsible for planning, implementing, monitoring, and optimizing PPC campaigns across various platforms. You will analyze campaign performance, generate performance reports, conduct keyword research, and collaborate with the marketing team to achieve campaign objectives. A strong focus on maximizing ROI and a deep understanding of campaign strategies will be key to achieving success in this role.

Qualifications

• Expertise in PPC management, Google Ads, Bing Ads, and other paid media platforms
• Strong analytical skills, experience using tools such as Google Analytics and campaign reporting
• Knowledge of keyword research, bid strategies, and audience targeting
• Proficiency in report generation and data analysis to optimize campaign performance
• Strong understanding of digital marketing principles and trends
• Excellent communication, organizational, and time management skills
• Problem-solving mindset with the ability to adapt to dynamic market changes
• A bachelor's degree in Marketing, Business, or a related field
• Prior agency experience or expertise in managing large-scale campaigns is a plus