Performance Marketing
Performance Marketing
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Job Description
Performance Marketing
Exp- 4 years
Marketplace Advertising
Catalogue Optimization
Ratings & Reviews Management
Data Analysis
Conversion Rate Optimization
Ideate and optimize performance marketing campaigns across marketplaces such as Amazon,
Flipkart, Myntra, Blinkit, and other digital channels.
Own campaign structures include sponsored ads, search ads, display ads, and retargeting
campaigns. Monitor and improve key metrics including:
o ROAS
o CAC
o Conversion Rate
o Click Through Rate
o Cost per Order
More Info
Key Skills
Display Ads
Ratings Reviews Management
Sponsored Ads
Search Ads
Catalogue Optimization
Marketplace Advertising
About Company
Skills:
retargeting , attribution , Campaign setup, Audience targeting, Data-driven campaign planning, Budget optimization, Creative testing, Meta Ads Manager, Google Ads, Scaling, GA4, conversion optimization, Meta Ads
Skills:
google sheets , Ms Excel, bidding, CTR, CAC, campaign optimization, Conversion Rate, Retention, LTV, Amazon Ads, budget allocation, Google Ads, Cpc, ROAS, audience targeting, multivariate experiments, Meta Ads
Skills:
BigQuery, Sql, Incrementality testing, Media mix modelling, Server-side tracking, Apple Search Ads, Conversion APIs
Skills:
linkedin ads , Short-form video ads, Meta Ads Manager, ugc, Conversion rate optimisation, Excel or Google Sheets, Apple Search Ads, Creative testing, App install campaigns, Google Ads including App campaigns, Landing page testing
Skills:
retargeting , lifecycle management , attribution , Marketing Automation, SEO, Cro, Zoho integrations, Optimisation, Landing pages tracking, Google acquisition, Dormant lead reactivation, Quarterly planning, Lead quality funnel analytics, Retargeting audiences, Nurture content, Performance strategy testing