Performance Marketing Lead

Job Title: Performance Marketing Lead

Location: Pune, India

Experience: 5-10 years

We are looking for a driven and detail-oriented Performance Marketing Lead to join our client's team in Pune.

We're looking for someone who can drive growth, think creatively, and use AI to build smarter, high-performing campaigns.

Key Responsibilities:

● End-to-end performance marketing strategy & execution

● Scale campaigns across Google, Meta, and other paid channels

● Drive lead generation, CAC, and ROI

● Optimize budgets, funnels, and conversions

● Run A/B tests and experiments

● Collaborate with product, tech, and design teams

● Build and optimize landing pages & user journeys

● Use AI tools for ad creatives, copy, testing, and campaign optimization at scale

What we are looking for:

● 5+ years in performance marketing

● Strong hands-on experience with Google & Meta Ads

● Proven track record of scaling campaigns and driving ROI

● Strong understanding of funnels, attribution, and analytics

● Someone who actively uses AI tools for creatives and campaign optimization

● High ownership, execution-focused, and startup-ready

They are an equal opportunity employer committed to diversity and inclusion. They welcome applications from all qualified candidates regardless of race, gender, age, religion, sexual orientation, or disability.