Performance Marketing Executive (PPC/Google Ads)

Job Title:- Senior Executive Digital Marketing

Location:- Gurugram, Sec 14

Experience:- 2-5 Years (Specifically in Google Ads and Lead Generation)

Working Days:- 5.5 Days

Budget Handled:- 10 Lakhs or more on monthly basis specifically in Google Ads

Job Roles & Responsibilities:

Plan and execute end-to-end lead generation campaigns on Google Ads (Search, Display, YouTube, Performance Max).

Optimize campaigns continuously to improve CPL, CPA, CTR, and conversion rates while maximizing ROI.

Conduct keyword research, audience targeting, and competitor analysis to drive high-intent traffic.

Manage budgets, bidding strategies, and campaign structures to scale quality lead volume efficiently.

Analyze performance using Google Ads and Analytics to extract actionable insights and improve outcomes.

Run A/B tests on ad copies, creatives, and landing pages to enhance conversion performance.

Collaborate with cross-functional teams to build and optimize high-converting funnels and landing pages.

Qualification:

Bachelor's degree or equivalent experience

Excellent Understanding of Digital Marketing Concepts.

Strong creative and analytical skills.

About HexaHealth:

At HexaHealth, we are building a platform that will help users choose the right hospital/surgeon for their surgical procedure. We would like to be synonymous with surgery information and discovery. We are working towards building India's largest hospital network and we will ensure a hassle-free experience for the patient at the hospital.

Website Link: https://www.hexahealth.com/

LinkedIn Link: https://www.linkedin.com/company/hexahealth/