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illuminate communication

Performance Marketing Executive

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Job Description

Performance Marketing Executive

Illuminate Communication · Chennai, Tamil Nadu · Full-time · On-site

 

We are not looking for someone to run ads. We are looking for someone with opinions on why those ads should exist in the first place. Illuminate Communication is a creative studio based in Chennai. We work with brands across real estate, hospitality, F&B, lifestyle and retail.

If you are a performance marketer who thinks beyond click-through rates and genuinely understands how paid media fits into a brand's larger story, we want to hear from you.

 

WHAT YOU WILL DO

 • Plan, set up, and manage paid campaigns on Meta and Google Ads across a multi-client portfolio

• Own campaign performance end to end: strategy, execution, budget management, and optimisation

• Monitor and analyse campaign data regularly and make proactive adjustments to improve results

• Build clear, insight-led monthly reports that connect data to business decisions, not just data dumps

• Contribute to client strategy conversations, not just execution briefs

• Collaborate with the content and strategy team on integrated campaigns where paid and organic media intersect

• Support organic social media where required

• Stay current on platform updates, algorithm changes, and emerging best practices and bring relevant ideas to the team

 

WHAT WE ARE LOOKING FOR

 • 2 to 4 years of hands-on experience managing Meta Ads and Google Ads campaigns, with measurable results to show for it

• Prior experience at a creative, digital, or communications agency is strongly preferred

• Experience working with F&B, lifestyle, or real estate brands is a strong advantage

• Solid understanding of campaign architecture, audience targeting, creative testing, and funnel strategy

• Comfortable working with data: you can pull insights from Google Analytics 4, Meta Business Suite, and native dashboards without needing someone to interpret it for you

• Strong written communication in English, you will be presenting recommendations to clients

• Able to manage multiple accounts simultaneously without dropping the ball

• Someone who thinks about brand context before deciding how to allocate budget

• Proactive and structured, you do not wait to be told what to do next and you come to meetings with a point of view

 

TOOLS AND PLATFORMS

• Meta Ads Manager and Meta Business Suite

• Google Ads and Google Analytics 4

• Basic design tools such as Canva for ad creative inputs

• Project management and reporting tools

 

WHAT WE OFFER

• A creative agency environment where your thinking is valued alongside your execution

• A strong and growing client roster spanning real estate, hospitality, F&B, and lifestyle

• A collaborative team based in T. Nagar, Chennai

• Real ownership over your work and the room to bring your ideas to the table

 

HOW TO APPLY

Do not just send us your CV. Send us a portfolio or case study deck covering at least two campaigns you have run. Show us the objective, your strategy, the actual results (numbers, not claims), and what you would do differently.

Format does not matter. What matters is that it shows your thinking, not just a list of brands.

Bonus points if any of the work is in F&B, lifestyle, or real estate.

Apply to -

Email: [Confidential Information]

Subject line: Performance Marketing Executive

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Job ID: 147505363

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Chennai, India

Skills:

google sheets Google Tag ManagerExcelConversion Rate OptimizationData studioPixelsEcommerce Performance MarketingData Attribution TrackingGoogle AdsLead Generation Funnel OptimizationConversion APIGA4Meta Ads