Performance Marketing Executive

Company Description Genix Entertainment is a growing organization in the entertainment sector, focused on delivering engaging experiences and content to diverse audiences. The company values creativity, performance-driven decision making, and collaborative teamwork. Genix Entertainment invests in digital channels and data-led strategies to expand its reach and strengthen its brand presence. Team members are encouraged to experiment, optimize, and contribute ideas that support sustainable business growth and audience engagement.

Position: Meta Ads Executive

Experience: 2–3 Years

Location: Jagatpura, Jaipur

Work Mode: Onsite

Joining: Immediate Joiners Preferred

We are looking for an experienced and result-driven Meta Ads Executive who has excellent knowledge of Meta advertising and hands-on experience managing high ad spends. The ideal candidate should be confident in campaign strategy, creative planning, team management, and task allocation.

• Plan, launch, manage, and optimize Meta Ads campaigns across Facebook and Instagram.
• Have strong hands-on experience managing significant Meta Ad spends while maintaining campaign performance and ROI.
• Develop and execute strategies for lead generation, conversions, and business growth.
• Analyze campaign performance and make data-driven optimization decisions.
• Have a strong understanding of ad creatives, creative formats, hooks, copies, and visual concepts that drive performance.
• Coordinate with the creative team and provide clear creative briefs and requirements.
• Assign and monitor tasks among team members to ensure timely execution.
• Manage and guide the team working on Meta Ads and related performance marketing activities.
• Monitor KPIs such as CPL, CPA, CTR, ROAS, conversion rates, and overall campaign performance.
• Conduct A/B testing of audiences, creatives, copies, and campaign strategies.
• Prepare regular performance reports and share insights with management.
• Stay updated with Meta Ads platform changes, trends, and best practices.

• 2–3 years of hands-on experience in Meta Ads/Performance Marketing.
• Excellent understanding of Facebook & Instagram advertising.
• Proven experience managing high Meta Ad spends.
• Strong knowledge of campaign setup, audience targeting, retargeting, optimization, and scaling.
• Good understanding of creative strategy and performance-driven creatives.
• Prior experience in team handling and task management.
• Strong analytical and problem-solving skills.
• Ability to work independently and take ownership of campaign performance.
• Good communication and coordination skills.
• Immediate joiners are preferred.

Someone who can take ownership of Meta Ads performance, manage the team effectively, understand what makes a creative perform, and scale campaigns while maintaining efficiency and ROI.

Location: Jagatpura, Jaipur | Onsite Role

Interested candidates can send their CV to:9756652667