Job Title: Performance Marketing Executive
Company: Digital Shout
Location: Hyderabad
Experience: 1–3 Years
Digital Shout is looking for a Performance Marketing Executive who can manage and optimize paid campaigns across Meta and Google platforms. The role involves working closely with the internal creative and content teams to drive lead generation and measurable campaign performance for multiple brands.
Key Responsibilities
- Plan, launch, and optimize campaigns on Meta Ads (Facebook & Instagram) and Google Ads
- Monitor campaign performance and continuously improve results
- Work with the creative team to suggest ad creatives and messaging
- Conduct audience research and targeting strategy
- Track leads and campaign performance using analytics tools
- Prepare basic performance reports and insights for internal review
Requirements
- 1–3 years of experience in performance marketing
- Hands-on experience with Meta Ads Manager and Google Ads
- Understanding of lead generation campaigns
- Basic knowledge of tracking, pixels, and conversion events
- Analytical mindset and willingness to experiment and improve campaigns
Preferred Skills
- Experience running campaigns for real estate, healthcare, or events
- Understanding of landing page optimization
- Familiarity with analytics tools and campaign reporting
If you are passionate about performance marketing and data-driven campaigns, we'd love to hear from you.
