Company Description
Travel ojo Private Limited, established in 2010, is a leading e-travel company dedicated to fulfilling global travel needs with efficiency and professionalism. We specialize in domestic and international travel services, offering comprehensive solutions from hotel bookings to travel packages and corporate events. Our experienced travel professionals provide personalized assistance 24/7, ensuring hassle-free travel experiences that meet various customer requirements. With a focus on cost-effective services, quick response times, and customer satisfaction, Travel ojo has built a reputation as a trusted one-stop solution for travelers worldwide.
Role Description
This is a full-time on-site role for a Performance Marketer specializing in Meta and Google platforms within the travel industry. Based in New Delhi, the Performance Marketer will be responsible for planning and executing paid marketing campaigns across Google Ads and Meta platforms. Responsibilities include optimizing ad performance, monitoring campaign budgets, analyzing data to derive actionable insights, running A/B tests, and developing strategies to enhance ROI. Collaboration with content, design, and analytics teams is expected to ensure marketing efforts align with company objectives.
Qualifications
- Expertise in Paid Marketing on Meta and Google platforms, including campaign creation and budget optimization
- Proficiency in Digital Marketing techniques, Analytics Tools, and A/B testing methodologies
- Strong skills in Data Analysis to extract insights and improve campaign performance
- Proven experience in Conversion Rate Optimization (CRO) and audience segmentation
- Solid understanding of the travel industry and knowledge of consumer behavior within this sector
- Effective communication and teamwork abilities to collaborate across multiple departments
- Ability to work on-site in New Delhi, with a flexible and solution-oriented mindset
- Bachelor's degree in Marketing, Business, or a related field; advanced certifications like Google Ads or Meta Blueprint are a plus
