Performance Marketer

Company Description

Edysor.ai leverages AI-driven solutions to streamline the process of studying abroad, from admissions to visa support and real-time updates. The platform is designed to help students achieve their international education goals effortlessly through expert guidance and automation. Trusted by leading global universities, Edysor.ai simplifies the study-abroad journey for students worldwide. The company is committed to creating a seamless and effective experience for both students and institutions.

Role Description

This is a full-time on-site role for a Performance Marketer, located in Udaipur. The Performance Marketer will be responsible for developing and managing digital marketing campaigns, analyzing marketing performance data, and optimizing campaigns for maximum effectiveness. Responsibilities include running paid ad campaigns, executing lead generation strategies, improving SEO, and utilizing data-driven insights to improve ROI. The role also involves collaborating with teams to create engaging ad content and staying updated on current trends in digital marketing.

Qualifications

• Digital Marketing expertise, including campaign management and lead generation
• Proficiency in Paid Advertising platforms (e.g., Google Ads, Facebook Ads) and optimizing ad performance
• SEO and Content Marketing knowledge
• Strong analytical skills for interpreting data and improving ROI
• Experience with A/B testing and performance measurement tools
• Excellent communication and organizational skills
• Bachelor's degree in Marketing, Business Administration, or a related field
• Experience in education or technology sectors is a plus