Partner Marketing Manager

Experience Required : 3 to 6 years

Skills :

-Excellent communication skills

-Must have experience in Partner marketing/ Channel marketing, Videos, webinars, SaaS companies, Cloud platforms, Lead Generation, Drafting emails, Experience in Marketing tools and analytics platforms, Marketing automation, CRM tools, Marketing campaigns.

CTC Range : Max 15 LPA

Notice Period : 30 days

Shift : U.K (1:30 PM IST to 10:30 PM IST)

Process Details : Online Assessment/ Technical round/ Final round

Job Location : Bangalore

About the Role

The Partner Marketing Manager will play a pivotal role in driving growth and engagement within our partner ecosystem through strategic co-marketing initiatives and partner enablement programs. This role demands strong relationship management, strategic thinking, and execution skills, combined with the ability to represent the company confidently in public-facing settings such as webinars and videos.

Roles and Responsibilities:

-Develop and execute multi-channel partner marketing programs to drive awareness, demand

generation, and revenue growth alongside technology, reseller, and integration partners.

-Represent company as a confident and compelling spokesperson in webinars, videos, customer conversations, and other public-facing marketing events.

-Manage joint go-to-market plans aligned with partner and company business objectives.

-Identify, onboard, and nurture new partners while maintaining strong relationships with existing ones.

-Create and deliver co-marketing collateral and enablement assets like sales decks, case studies, webinars, email campaigns, and social media content.

-Collaborate cross-functionally with Sales, Product Marketing, and Customer Success teams to ensure effective partner program execution.

-Plan and support partner-facing events including webinars, training, and partner summits.

-Track, analyze, and report on the performance of partner marketing initiatives to leadership.

-Manage partner marketing budgets, events, and campaigns.

-Act as a partner advocate internally by gathering feedback to influence product roadmap and improve partner experience.

-Stay abreast of industry trends and competitor activities in SaaS and data integration.

Skills and Qualifications:

-3-6 years of partner or channel marketing experience in SaaS, cloud, or software integration.

-Proven success in managing joint marketing campaigns, lead generation, and partner enablement.

-Excellent communication skills, including strong public speaking and presentation abilities for

webinars and video appearances.

-Ability to build and maintain trusted relationships with partners and internal stakeholders.

-Skilled in marketing automation, CRM tools (e.g., Salesforce), and partner platforms.

-Strong analytical skills to interpret campaign data and optimize strategies.

-Highly organized with the ability to manage multiple projects and priorities.

-Bachelor's degree in Marketing, Business, Journalism, or a related field.