Passionate about social media platforms and paid campaigns
Should know about preparing Media Plans or Campaign Strategies for Paid Social Media Marketing campaigns including forecasting budget, audience & results across multiple platforms
Should have hands on experience on Image/Video Ads, Carousel Ads, Dynamic and Catalog Sales Ads
Should have knowledge of building full-funnel approach audience and build campaigns to improve performance
Should have knowledge on running Catalog Campaigns or Shopping Campaigns with exp in creating and managing catalog/feed
Knowledge on App Install campaigns would be an added advantage
Ability to think creatively, identify and resolve campaign issues
Attention to detail and effective multi-tasking in a deadline-driven environment.
The ideal candidate should be comfortable working in EST/PST time zones or flexible to work in any time zone based on project requirements.
Required Qualifications
4+ years of experience directly managing social media paid campaigns on platforms like Meta, Twitter, LinkedIn, Snapchat, Pinterest, & Reddit
Proficient in MS Excel, PowerPoint, and Word
Experienced in website analysis by using tools like Google Analytics etc.,