Location: Ahmedabad (WFO Only)
What would a day in the life of a WhyThinker look like (Key Responsibilities)
- Build and manage Google Search, Shopping, YouTube and Performance Max campaigns for multiple D2C brands across the US, India and GCC
- Create structured account architectures that maximise ROAS and margin impact
- Run deep keyword mining, competitive audits and category intelligence
- Set up conversion tracking, attribution calibration and ongoing measurement
- Drive LTV focussed acquisition strategies and funnel optimisation
- Analyse performance trends daily and recommend scale or cut decisions
- Collaborate with CRO, Creative and paid social teams for full funnel alignment
- Present insights to clients with clarity and confidence
What we expect
- 2 to 4 years of strong hands on experience in Google Ads for ecommerce
- Deep understanding of search intent, demand capture and consumer behaviour
- Ability to build profitable growth plans across multiple geographies
- Strong analytical skills and comfort with data platforms and attribution tools
- Experience with Shopify, GA4, GTM, feed management tools
- A mindset that thinks like an owner and optimises for profit first
About ThinkWhy:
ThinkWhy is an ecommerce growth accelerator helping global challenger brands scale profitably across marketplaces and D2C platforms. We combine marketing, tech, creative and strategic content to unlock growth for ambitious global brands.
