About -
Ethinos, a top digital marketing agency based in Mumbai with a presence in India and Australia, offers tailored solutions including social media marketing, performance marketing, automation, design, programmatic ads, influencer marketing, SEO, strategy, and web development. We use AI and data-driven strategies for intelligent, effective campaigns, focusing on omnichannel marketing to achieve business goals and delight customers.
Website: www.ethinos.com
Time - 4 PM to 1 AM
Drop Facility will be available.
Key Responsibility
Campaign Strategy and Planning:
- Develop and implement paid media strategies that align with client objectives and maximize ROAS and ROI.
Campaign Execution And Optimization
- Manage end-to-end campaign execution, including setup, monitoring, and performance optimization.
Lead Generation
- Run effective lead generation campaigns on Google and Facebook to drive client acquisition goals.
New Channel Identification
- Identify and explore new paid channels to expand campaign reach and effectiveness.
Campaign Management And Reporting
- Execute hands-on campaign structuring, setup, and provide final reporting/analysis for clients.
Client Collaboration
Mediate with clients on a regular basis to understand their requirements and align strategies accordingly.
App Campaigns
- Manage and optimize app campaigns when applicable, adding value to the client's media strategy.
Performance Analysis
- Analyze campaign data to provide insights and make data-driven adjustments to improve performance.
Team Mentorship
- Support and mentor junior paid media specialists, fostering a collaborative and results-driven environment.
Cross-functional Collaboration
- Partner with SEO, content, analytics, tech and creative teams to ensure cohesive campaign strategies and messaging.
Training And Development
- Conduct training sessions to upskill team members on paid media platforms, strategies, and new trends.
Experience
- Minimum 6 to 10 years of experience in paid media management, with a focus on performance campaigns.
- At least 5+ years of experience managing Google and Meta campaigns.
- App Campaign Management is added advantage
- Shopify, GMC expertise is plus.
