Meta Specialist (Meta Business & Ads Expert)

Job overview

We are looking for a highly skilled Meta Specialist who has in-depth knowledge of the complete Meta ecosystem. The ideal candidate will be responsible for end-to-end setup, configuration, and management of Meta accounts, ensuring a strong foundation for performance marketing and accurate tracking.

Experience - 2 - 3 YearsSalary - 25,000 - 30,000 /- Month ( Negotiable )

Key Responsibilities:

1. Meta Account SetUp & Configurations

• Set up and manage Meta Business Manager from scratch
• Create and configure:
• Business Accounts
• Ad Accounts
• Meta Pages & Instagram Accounts
• Pixels & Conversion Tracking
• Structure and organize all business assets within Meta Portfolio
• Manage user roles, permissions, and access control

2. Assets & Tracking Setups

• Implement Meta Pixel, Conversion API (CAPI), and event tracking
• Ensure accurate data tracking for leads, conversions, and user behavior
• Troubleshoot and resolve tracking issues and account errors

3. Ads Manager & Campaign Setup

• Configure Ads Manager structure aligned with business goals
• Set up campaigns with proper:
• Objectives
• Audience targeting
• Budget structure
• Ensure campaigns are technically sound and ready for scaling

4. Meta Developer & Advanced Integrations

• Work with Meta Developer tools / APIs
• Set up and manage:
• App integrations
• Webhooks (if applicable)
• Conversion API integrations
• Coordinate with developers for advanced tracking and automation

5. Compliance & Account Health

• Ensure adherence to Meta policies and ad guidelines
• Monitor and maintain account quality, verification, and security
• Handle account restrictions, verifications, and troubleshooting

6. Documentation & Process Setup

• Maintain clear documentation of:
• Account structure
• Asset mapping
• Access controls
• Establish best practices for scalable Meta account management

Requirements:

• Bachelor's degree in marketing, Communications, or related field.
• 2–3 years of hands-on experience working with Meta Business Suite / Business Manage
• Strong expertise in:
• Meta Portfolio structure
• Account setup, asset configuration, and permissions
• Experience with Meta Developer tools / integrations (preferred) 
• Ability to work independently and manage multiple campaigns simultaneously.
• Candidate must Have own Laptop
• Stay in Pune, Near by Magarpatta 

Preferred Certifications

• Meta Certified Digital Marketing Associate / Media Buying Professional