Merchandiser

Key Responsibilities

Product Development

Conduct market visit /research and surveys to understand and specify requirements for target markets

Help in creating Mood Boards and themes for the season

Review original content and coordinate with designers on sample design finalization

Order Placement to Supply Chain/ DP Vendor for sample development/ final range

Share creative briefs with Supply Chain for range development and review progress on range development

Interactions with PHs on detailed requirements for the season and the explanation of brief

Create sample cost after the range is ready; Ensuring sample cost aligns to GP targets

Archive all Designer/comp samples for future discussion/reference

Maintain the sampling tracker defining supplier details / sample status and updating it on a continuous basis

Market Trends & Analysis

Study new designs & trends

Market information and awareness of trends

Evolve the catalogue & maintain style wise catalogue

Maintain bank of designs, swatch in the market with competition & benchmarking competition prices.

Archive all Designs/samples for future discussion/reference

Maintain research data bank

Prepare for internal range presentations up to the MRH & consolidate feedback on the range

Photo-shoots and promotions

Coordinate with the B&M department for market promotions and VM material

Ensure availability of products for photo-shoots to B&M department

Pricing

Define and close the final cost post-product selection prior to the MRH as per the GP target.

Order Management

Place orders on Fabconnect as per buying budget and agreed timeline

Provide pre-production sample approval to vendor

Ensure complete range is launched on web store simultaneously with the promotions

Archive all Best Seller Samples

Maintain Range Room sample and Range Book and range book

Vendor Management

Identify new business opportunities (with DP and JW vendors) and transfer leads to SCM

Transfer DP vendor information to SCM and participate in DP vendor management along with SCM

Miscellaneous

Visit stores and competition on a regular basis to identify new market trends

Regular follow ups with adopted Stores to identify & fulfill the Gaps

Knowledge & Skills:

• Experience of 3-5 years into Merchandising, Sampling and Product Development
• Fabindia Product Knowledge
• Sampling (Sourcing & Vendor Management)
• Merchandising
• Costing
• MIS