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Media Lead

Philips
Gurugram
7-9 Years
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  • Posted 18 days ago
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Job Description

  • Develop media approach and plans for Personal Health business of Philips, executing campaigns for B2C audience.
  • Develop and manage end to end campaign plan leveraging offline: TV, On ground, Print, cinema etc. and Online: Search, Social media, Display, OTT/video marketing, CRM, event amplification, Ecommerce etc.
  • Timely execution of plans across platforms
  • Monitor campaign performance regularly and optimize regularly
  • Build long term partnerships with the significant media partners for cost & plan optimization
  • Develop activation capabilities, practice change management to effectively contribute to driving growth, both in the hub and in the market on activation marketing topics.
  • Agency - internal & external management to ensure seamless execution
  • Leverage best practices and help to streamline the activation marketing processes on in the market.
  • Recommend budgets and plan for given business or marketing objective.
  • Measure performance and ROI of marketing efforts
  • You're the right fit if:
  • 7-9 years of hands on digital marketing experience with strong technical knowledge. Experience of working in B2C industry (FMCD/FMCG/agency) is desirable.
  • Experience in omni channel Media & campaign execution for B2C business is a must
  • Tech/digital savvy.
  • Strong Communication and influencing skills
  • Strong stakeholder management skills

More Info

Job Type:
Permanent Job
Industry:
Health Care
Role:
Social Media Marketing
Function:
Marketing Research & Analysis
Employment Type:
Full time
Open to candidates from:
Indian

About Company

Philips

We are a leading health technology company focused on improving peoples health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care.
We leverage advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care.

Job ID: 119876785

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Last Updated: 18-03-2026 04:17:03 AM
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