Marketing & Strategy Consulting Intern

Marketing & Strategy Consulting Intern

Type: Unpaid Internship Academic Credit / Certificate

Duration: 2 6 Months (Flexible based on academic calendar)

Mode: Hybrid / On-site Kerala, India

About the Role

We are seeking motivated and intellectually curious interns to support ongoing research in marketing strategy and consulting. This is a hands-on role where you will work directly alongside the strategy team, contributing to real-world strategic studies, client-facing analyses, and academic documentation. Ideal for students pursuing degrees in Business, Marketing, Economics, and Management or who are looking to build practical consulting competencies while earning academic credit.

Key Responsibilities

Research & Literature Review

Conduct systematic literature reviews on marketing trends, consumer behavior, and strategy frameworks

Synthesize academic journals, industry reports, and white papers into actionable research summaries

Maintain a well-organized reference library and citation database

Data Collection & Analysis

Design and administer surveys, questionnaires, and structured interviews

Collect and organize primary and secondary market data from diverse sources

Perform quantitative and qualitative data analysis using tools such as Excel, SPSS, or equivalent

Create data visualizations and summary tables to support research findings

Fieldwork & Primary Research

Assist with on-ground fieldwork including stakeholder interviews and competitor research

Support the mapping of local and regional market dynamics relevant to ongoing consulting projects

Document field observations systematically and report findings accurately

Writing & Documentation

Draft research briefs, strategy memos, case study summaries, and project reports

Assist in preparing presentations, decks, and client-facing deliverables

Maintain accurate and up-to-date documentation for all ongoing research projects

Who Should Apply

Required

Currently enrolled in a Bachelors or Masters program in Business, Marketing, Economics, or a related field

Strong written and verbal communication skills in English

Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)

Ability to work independently, manage time effectively, and meet deadlines Preferred

Prior coursework or exposure to marketing strategy, research methodology, or consulting

Experience with data analysis tools (Excel, SPSS, Google Sheets, Tableau)

Familiarity with academic research practices and citation formats (APA/Chicago)

Demonstrated interest in consulting, brand strategy, or market research

AI & Modern Tools Proficiency (Strongly Encouraged)

We are a forward-thinking research practice that actively integrates AI and emerging tools into our workflow. Candidates who are comfortable leveraging these technologies will have a distinct advantage:

Hands-on experience with AI writing and research assistants (e.g., ChatGPT, Claude, Perplexity, Gemini)

Ability to use AI tools for literature summarization, competitive analysis, and content drafting

Familiarity with AI-powered data and visualization tools (e.g., Notion AI, Gamma, Beautiful.ai, Canva AI)

Working knowledge of prompt engineering to extract high-quality outputs from language models

Awareness of latest marketing tech trends including automation, AI-driven consumer insights, and generative content

Comfort with productivity and collaboration tools such as Notion, Airtable, Slack, or similar platforms

What You Will Gain

Hands-on experience in real-world marketing strategy and consulting research

Mentorship from an experienced researcher and consultant

Portfolio-worthy deliverables including research reports, case studies, and data analyses

Certificate of Internship upon successful completion

Academic credit (subject to your institution's internship policy)

Strong letter of recommendation for outstanding performers

Opportunity to work with cutting-edge AI and research tools used in professional consulting

Path to Paid Employment

Exceptional interns who consistently demonstrate high performance, make strong research contributions, and exhibit professional conduct throughout their internship will be actively considered for paid full-time or part-time employment upon completion of their internship. This

is a genuine opportunity to grow into a professional consulting role we believe in building our team from within.