Marketing Specialist

Company Description Avatartalk.co is an emerging platform focused on creating engaging, interactive experiences for users through innovative digital communication tools. The organization is building solutions that help individuals and businesses connect more effectively in online environments. As a growing company, Avatartalk.co offers opportunities to contribute to marketing initiatives that shape brand awareness and user engagement. Team members collaborate across functions to support product growth, customer reach, and market expansion. The work environment values adaptability, creativity, and data-informed decision-making.
Role Description This full-time, on-site Marketing Specialist role is based in Chhatna and focuses on driving awareness, engagement, and growth for Avatartalk.co. The Marketing Specialist will plan and execute marketing campaigns across digital and offline channels, including social media, email, and local outreach initiatives. Day-to-day responsibilities include conducting market research, analyzing campaign performance, segmenting target audiences, and refining marketing strategies based on data and feedback. The role involves close collaboration with sales and product teams to align messaging, support lead generation, and improve the customer journey. The Marketing Specialist will also create and adapt marketing content, maintain brand consistency, and provide support for customer-facing initiatives and events.
Qualifications

• Strong Communication and Customer Service skills to interact effectively with customers, teammates, and stakeholders.
• Proficiency in Market Research to gather, interpret, and present insights about target audiences and competitors.
• Experience in Marketing Strategy and Sales to plan campaigns, support revenue goals, and optimize conversion funnels.
• Ability to collaborate in an on-site environment in Chhatna and coordinate cross-functional initiatives.
• Familiarity with digital marketing tools and analytics platforms (e.g., social media management tools, basic web analytics).
• Organizational and time-management skills to handle multiple projects and deadlines.
• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Prior experience in a marketing or sales role, especially in tech or digital products, is beneficial.