Marketing Manager

Responsibilities

Exhibition & Event Management – Core Focus

• End-to-end planning and execution of exhibitions and trade shows

• Vendor coordination for stall design, printing, logistics, branding materials, and promotional items

• Pre-event planning, budgeting, and approvals

• On-ground execution and post-event analysis/reporting

• Coordination with sales team for lead collection and follow-ups from exhibitions

Marketing & Branding Support

• Develop marketing collaterals – brochures, standees, flyers, and product literature

• Coordinate with designers and printers for creative execution

• Ensure brand consistency across all marketing touchpoints

Digital Marketing & Online Presence

• Manage social media platforms (LinkedIn, Google Page, Website)

• Coordinate with SEO team for content creation, blog posting, and GMB optimization

• Monitor company's online reputation, reviews, and ratings

• Contribute content for magazine articles, interviews, and social campaigns

Sales Support & Coordination

• Weekly sales team management and performance tracking

• Fortnightly sales reviews and reporting

• Daily follow-up on team visit reports and enquiry sheets (from all sources like Indiamart, cold calls, website, email, etc.)

• Support in preparing monthly marketing and sales strategy plans

Qualifications

Graduate/Post-Graduate in Marketing, Business, or a related field

• 2–8 years of experience in exhibition/event management and marketing coordination

• Strong vendor management and negotiation skills

• Excellent written and verbal communication

• Proficient in multitasking, deadline management, and cross-functional coordination