Designation: Marketing Manager
Location: Raipur
Position: Full Time
Total Openings: 1
Job Description
Job Roles & Responsibilities
Job Designation :-
Marketing Manager - Retail
Job Location :-
Raipur (CG)
- Strategy & Planning
- Develop integrated marketing strategies for both verticals (ISP & Solar)
- Define buyer personas across residential, commercial, rural, and enterprise segments
- Plan and manage budgets for brand and performance campaigns
- Digital Marketing
- Lead campaigns across Google Ads, Meta, LinkedIn, YouTube & SEO
- Optimize cost metrics like CPL & CAC, and manage lead funnels
- Build and execute content calendars for blogs, email, and social media
- Offline & BTL
- Execute local campaigns: events, hoardings, flyers, kiosks, etc.
- Coordinate with vendors and internal teams for timely rollout
- Support sales/ops with area-specific promotions and branding
- Branding & Communication
- Ensure consistent brand messaging and visual identity
- Create brochures, videos, pitch decks, and sales material
- Liaise with designers, agencies, and freelancers as needed
- CRM & Customer Engagement
- Run referral programs, loyalty drives, and feedback surveys
- Improve experience via proactive communication and journey mapping
- Sync marketing with customer support and installation teams
- Team & Collaboration
- Lead a team or manage external partners for execution
- Collaborate with Sales, Product, and Tech on growth initiatives
- Report monthly metrics and insights to leadership
Interested candidates can share their resume/CV on
[Confidential Information]/ +91-7716777744
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