Marketing Intern

Internship Duration: 6 Months

About the Role

We are looking for a passionate and driven Marketing & CRM Intern to join our team for a 6-month internship. This role offers hands-on exposure to luxury automotive marketing, customer relationship management (CRM), digital campaigns, event execution, and customer engagement initiatives. You will work closely with the Marketing team to support brand-building activities and deliver exceptional customer experiences.

Key Responsibilities

Marketing & Brand Activation

• Support the execution of marketing strategies to enhance brand awareness, customer engagement, and sales performance.
• Assist in planning and coordinating customer deliveries, brand experiences, and marketing events.
• Liaise with internal stakeholders, agencies, and vendors to ensure timely and high-quality campaign execution.
• Research and recommend emerging digital, social media, and luxury consumer trends.

CRM & Customer Engagement

• Assist in implementing CRM initiatives to strengthen customer loyalty and enhance the ownership journey.
• Analyze customer data to identify engagement opportunities and key ownership milestones.
• Coordinate customer gifting programs, festive greetings, and engagement activities.
• Maintain and update CRM databases to support targeted marketing campaigns and communications.

Digital Marketing

• Assist in planning and executing digital and social media campaigns.
• Monitor campaign performance and support content engagement analysis.
• Provide recommendations to improve audience reach and engagement.

Administrative & Operational Support

• Support day-to-day marketing and CRM operations.
• Assist with budgeting, procurement processes, and vendor coordination.
• Prepare reports, presentations, and marketing documentation.
• Provide ad hoc support to ensure smooth execution of marketing and CRM activities.

Learning Opportunities

Throughout the internship, you will:

• Gain hands-on experience in luxury automotive marketing and CRM.
• Develop an understanding of brand positioning, customer lifecycle management, and event execution.
• Build practical skills in stakeholder management, content creation, campaign execution, and data analysis.
• Work alongside experienced marketing professionals and gain exposure to premium customer engagement strategies.

Requirements

• Currently pursuing or recently completed a Diploma or Degree in Marketing, Business, Communications, Mass Communication, or a related discipline.
• Strong interest in marketing, CRM, luxury brands, and customer experience.
• Excellent communication and interpersonal skills.
• Organized, detail-oriented, and able to manage multiple tasks simultaneously.
• Proficient in Microsoft Office applications (Excel, PowerPoint, Word).
• Knowledge of social media platforms and digital marketing tools is an advantage.
• Analytical mindset with the ability to interpret data and customer insights.
• Positive attitude, proactive approach, and willingness to learn.