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Job Description

Location: Mumbai (with travel across Maharashtra)

Duration: 6 months (Full-time)

About Bharat Intelligence

Bharat Intelligence is building India's first AI-powered Rural Labour Operating System organising 14 crore agricultural labourers into a structured, skilled, and dignified workforce.

Our mission is to become Maharashtra's labour grid for agriculture, ensuring farmers get timely, high-quality labour and workers receive stable, predictable incomes.

We work deeply in horticulture belts across Maharashtra and operate at the intersection of agriculture, labour, technology, and rural livelihoods.

Role Overview

This is a hands-on execution-heavy marketing internship focused on rural and agricultural audiences.

You will support our farmer and labour acquisition efforts across WhatsApp, on-ground activations, content creation, and campaign execution. The role involves working closely with the CEO, operations teams, and field staff to translate real farmer problems into simple, effective marketing communication.

This role is ideal for someone who wants to learn grassroots marketing in agriculture, not just digital ads from a desk.

Key Responsibilities

Marketing Execution & Campaign Support
  • Assist in executing farmer and labour acquisition campaigns across WhatsApp, social media, posters, and village-level activations
  • Support seasonal campaigns aligned with crop cycles (pruning, harvest, labour-intensive operations)
  • Help set up and manage omni-channel strategies and message flows

Content Creation (Marathi-first)
  • Create simple, farmer-friendly content in Marathi: WhatsApp messages, Posters & pamphlets, Short videos, reels, and photo content
  • Assist in scripting and documenting real farmer and labour stories from the field

On-Ground Marketing & Field Support
  • Travel with field teams for village meetings, farmer interactions, and labour onboarding drives
  • Support offline marketing activities such as banner placement, meetings, and local partnerships
  • Collect feedback directly from farmers and workers to improve messaging

Data, Reporting & Learning
  • Track basic campaign metrics (leads, responses, bookings)
  • Maintain simple Excel trackers and assist in reporting weekly performance
  • Learn how marketing connects to operations, supply allocation, and real outcomes on the ground

What We Are Looking For

Must-Haves

  • Strong communication skills in Marathi
  • Comfort working with farmers, labourers, and rural communities
  • Willingness to travel and spend time on the ground
  • Basic working knowledge of PowerPoint, Canva, Figma or similar tools
  • Curiosity, humility, and willingness to learn by doing

Good to Have

  • Background or interest in agriculture, rural development, or social impact
  • Experience with content creation, reels, posters, or short videos
  • Familiarity with WhatsApp Business, Meta tools, or simple digital campaigns

What This Internship Offers

  • Competitive stipend
  • Real exposure to how rural markets actually work
  • Hands-on learning across agri-marketing, field ops, and grassroots growth
  • Direct mentorship from the CEO
  • Opportunity to convert into a full-time role based on performance
  • Meaningful impact on farmers livelihoods and rural employment

How to Apply

Email your CV (and any content/work samples if available) to

[Confidential Information]

Subject: Application Agri Marketing Intern

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About Company

Job ID: 137433385

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