Job Title: Marketing Executive
Role Overview
Are you a high-energy, detail-oriented marketing professional looking to accelerate your career in the tech space
We are seeking a self-driven Marketing Executive with 1–2 years of general marketing experience, preferably in the IT services industry, to join our dynamic Solutions Marketing team. In this role, you will play a pivotal part in driving brand awareness and demand generation. This is a highly collaborative, hands-on role where you will support end-to-end marketing operations—focusing on marketing automation, database management, campaign execution, webinar coordination, short-form content creation and competitive intelligence.
If you are eager to learn, love optimizing processes, and thrive in a fast-paced environment, this is the perfect opportunity to grow your marketing career.
Key Responsibilities
- Marketing Automation:
- Own the execution and scheduling of email marketing campaigns from start to finish.
- Maintain database hygiene by regularly cleaning and segmenting email contact lists to ensure high deliverability and engagement.
- Conduct rigorous quality assurance (QA) and testing on all email templates prior to deployment.
- Campaign Operations & Analytics:
- Track, monitor, and report on core digital, email and campaign metrics
- Turn raw campaign data into actionable insights to help the team continuously optimize performance.
- End-to-End Webinar Support:
- Manage the setup of webinar landing pages and registration forms on our website.
- Conduct pre-event testing of webinar platforms and integration tools to ensure a seamless attendee experience.
- Oversee post-event tracking, data consolidation, and lead routing for the sales team.
- Cross-Functional Team Coordination:
- Act as the central coordinator between the Solutions Marketing team and key stakeholder groups:
- Content: Coordinate copy requirements and deadlines.
- Design: Collaborate on visual assets and graphic layouts.
- GTM & Product: Align on campaign timelines, product launches, and deliverables.
- Social Media: Coordinate with the social media team on posting schedules.
- Content & Communication:
- Write and edit clear, compelling copy for digital channels, including email subject lines, short-form campaign copy, and registration landing pages.
Requirements
- Experience: 1 to 2 years of hands-on experience in a marketing role or a digital marketing agency (ideally within the IT services, SaaS, or B2B tech industry).
- Technical Skills:
- It will be good to have experience with email marketing platforms (e.g., HubSpot, Marketo, Mailchimp) and CRM systems (e.g., Salesforce).
- Proficiency in Microsoft Office / Google Workspace (especially Excel/Sheets for data tracking).
- Professional Competencies:
- Outstanding written and verbal English communication skills with a sharp eye for grammar and detail.
- Strong project management and organizational skills, with the ability to manage multiple timelines simultaneously.
- A collaborative mindset with a proactive, can-do attitude toward solving problems.
- Education: Bachelor's degree in Marketing, Business, Communications, Commerce, or Engineering.
