Job Description:
Role: Marketing Executive for Nitraa Furniture
Location: Chennai, Tamil Nadu
Employment Type: Full-time
About Us:
Nitraa Furnitures is a leading name in premium furniture and interior solutions, offering innovative designs that blend quality, craftsmanship, and functionality. We're expanding our brand presence across India and are looking for a creative, driven marketing professional to help us tell our story and reach new audiences.
Role Overview:
As the Marketing Executive/Manager at Nitraa Furnitures, you'll be responsible for developing and executing marketing strategies that drive brand awareness, generate leads, and enhance customer engagement. This role blends digital marketing, brand communication, and collaboration with sales and design teams.
Key Responsibilities:
- Develop and implement marketing strategies to grow the brand across online and offline channels.
- Plan, manage, and optimize digital campaigns across Google Ads, Meta, and other social media platforms.
- Oversee website content, SEO, and lead-generation funnels.
- Collaborate with sales and design teams to create compelling product stories, catalogues, and promotional materials.
- Coordinate product launches, exhibitions, influencer collaborations, and showroom events.
- Track metrics, analyze campaign performance, and prepare monthly marketing reports.
- Build and nurture relationships with architects, interior designers, and B2B partners.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or related field.
- 25 years of experience in marketing, preferably in furniture, interiors, or retail sectors.
- Strong understanding of digital marketing, social media strategy, and content creation tools.
- Creativity, excellent communication skills, and attention to detail.
- Ability to manage multiple projects in a fast-paced environment.
Why Join Nitraa Furnitures
- Opportunity to shape the marketing direction of a growing brand.
- Work in a creative environment where design meets strategy.
- Competitive compensation with performance-based incentives.
