Marketing Executive

Company Description

Founded in 2022 in Mumbai, Dress & Dazzle celebrates India's textile heritage by offering elegant, high-quality, and artisan-crafted sarees. Each piece in the collection features superior fabrics and intricate details, representing the rich craft traditions of India, including Banarasi weaves, Bandhini, Gajji Silk, and Chikankari embroidery. Dress & Dazzle collaborates directly with skilled artisans to create these authentic handwoven masterpieces. With a mission to bring timeless elegance to modern wardrobes, the brand merges heritage with contemporary style to suit every occasion.

Role Description

This full-time on-site role for a Marketing Executive is based in Gurugram, with package of 2.4 LPA . The Marketing Executive will be responsible for planning and executing marketing strategies, conducting market research, enhancing brand communication, supporting sales initiatives, and ensuring the seamless execution of promotional campaigns. The role involves coordinating efforts to amplify brand visibility and engage target audiences effectively.

Qualifications

• Strong skills in Market Planning and developing effective marketing strategies
• Proficiency in Market Research and analyzing industry trends and customer insights
• Effective Communication skills for building relationships and delivering clear messages
• Experience in Sales and the ability to collaborate with sales teams to drive revenue growth
• Knowledge and experience in Marketing principles and managing promotional campaigns
• Bachelor's degree in Marketing, Business Administration, or a related field
• Strong organizational skills, attention to detail, and ability to manage multiple projects
• Experience in the fashion or retail industry is a plus
• Proficiency with marketing tools, analytics, and social media platforms is preferred