Marketing Executive

Location: Noida (On-Site)

Company:DIYguru Mobility Pvt. Ltd.

Position Type: Full-Time

About DIYguru Mobility Pvt. Ltd.

DIYguru is India's leading platform for upskilling professionals and students in the Electric Vehicle (EV) and future mobility sectors. Our mission is to bridge the skill gap by offering hands-on, industry-relevant learning experiences that prepare individuals for tomorrow's workforce in EV, battery technology, and sustainable mobility.

Role Overview

We are looking for a dynamic and result-oriented Marketing Executive to drive digital growth, brand visibility, and lead generation initiatives across multiple online channels. The ideal candidate will be responsible for planning and executing integrated marketing campaigns, strengthening digital presence, optimizing conversion funnels, and supporting sales with high-quality marketing-qualified leads (MQLs).

This role requires a blend of creativity, analytical thinking, and performance marketing expertise to accelerate customer acquisition and brand engagement.

Key Responsibilities

Design and execute digital marketing campaigns across web, social media, and paid platforms.

Develop and manage social media strategy, content calendar, and community engagement initiatives.

Create marketing collaterals, promotional assets, and campaign creatives for digital platforms.

Plan and implement content marketing and lead generation campaigns aligned with business objectives.

Ensure brand consistency across all digital touchpoints and communication channels.

Collaborate with sales, design, content, and product teams for integrated marketing execution.

Monitor, analyze, and optimize campaign performance and customer acquisition funnels.

Generate and nurture Marketing Qualified Leads (MQLs) to support the sales conversion process.

Track KPIs such as CAC, CPL, ROI, engagement rates, and conversion metrics.

Who Can Apply

Bachelor's degree in Marketing, Business Administration, Communications, or related field.

13 years of experience in digital marketing, growth marketing, or performance marketing roles.

Experience in EdTech, technology, EV, or startup ecosystem is a plus.

Required Skills

Strong understanding of digital marketing channels (Meta Ads, Google Ads, LinkedIn, etc.).

Experience with social media management and content marketing.

Knowledge of lead generation funnels and marketing automation tools.

Proficiency in analytics tools (Google Analytics, Meta Business Suite, etc.).

Basic understanding of SEO and conversion rate optimization (CRO).

Strong communication, campaign planning skills and documentation.

Data-driven mindset with ability to interpret and act on performance insights.

Ability to manage multiple campaigns and deadlines effectively.

What We Offer

Opportunity to contribute to India's leading EV education platform.

High-growth, impact-driven work environment.

Direct collaboration with leadership and cross-functional teams.

Competitive salary with performance-based growth opportunities.

Learning and development opportunities in the EV and mobility ecosystem.

How to Apply

Send your updated resume to [Confidential Information]

Subject line: Application for Marketing Executive DIYguru Mobility Pvt. Ltd.