Company Description
Blue Dot Transform Consulting (BDTC) is dedicated to empowering individuals to unlock their full potential and lead extraordinary lives. With a foundation built on the fusion of science and spirituality, BDTC's programs aim to inspire internal transformation to create external success. Believing in the infinite possibilities within every individual, BDTC provides training that enables people to achieve fulfillment, happiness, and abundance. Guided by the mission to awaken the inner genius of individuals, the organization is committed to helping people realize and utilize their true potential.
Role Description
This is a full-time, on-site role for a Marketing Automation Specialist located in the Pune Division. The selected candidate will be responsible for managing marketing automation platforms, analyzing marketing data, overseeing lead generation efforts, and tracking campaign performance using web analytics. They will collaborate closely with the marketing team to enhance the effectiveness of strategies through data-driven insights and automated processes.
Qualifications
- Expertise in Marketing Automation and Lead Generation processes
- Proficiency in Marketing and Marketing Analytics
- Strong knowledge of Web Analytics tools
- Ability to analyze data and provide actionable insights for marketing campaigns
- Excellent written and verbal communication skills, with attention to detail
- Proven ability to work collaboratively in an on-site team environment
- Bachelor's degree in Marketing, Business, or a related field is preferred
- Experience in managing marketing technology tools is an advantage
