Highlights
- Position Title : Marketing Automation & CMS Lead
- Exp: 2+ years
- Job Location: Nava vadaj, Ahmedabad
Role Overview
We are seeking an experienced and
innovative professional with deep expertise in
CMS, automation systems, and AI tools to join our growing team. This role is for someone who thrives in a technical environment and can bring both creativity and structure to system automation and technology integration.
Key Responsibilities
- CMS Platform Expertise
- Manage, implement, and optimize CMS platforms like WordPress, HubSpot CMS, Shopify, Strapi, Craft CMS, or others, depending on business needs.
- Ensure smooth content publishing and management processes, integrating them with other business systems.
- Handle system configurations, templates, and workflows within the CMS environment.
- Systems, Automation, and Workflow Integration
- Build, implement, and optimize automated workflows to streamline content creation, approval, and publishing processes.
- Develop and manage automated systems that reduce manual tasks and improve operational efficiency.
- Integrate AI tools to enhance automation whether through content personalization, marketing automation, or process streamlining.
- AI Tools Exploration and Integration
- Research, explore, and evaluate various AI tools to enhance workflows, marketing campaigns, and data analysis.
- Implement AI-driven solutions that improve user experience, automate repetitive tasks, and optimize content management systems.
- Work with cross-functional teams to ensure the integration of AI tools is aligned with business needs and goals.
- Collaboration and Strategy
- Collaborate with teams to integrate CMS systems with other platforms and tools.
- Develop a roadmap for CMS and AI tool improvements, ensuring that processes align with business objectives and user needs.
- Continuously assess the performance of CMS systems, workflows, and automation strategies to drive improvements.
Required Skills & Competencies
- CMS Platform Expertise: Extensive experience with leading CMS platforms like WordPress, HubSpot, Shopify, Strapi, etc.
- Automation & Workflow Management: Proven experience in developing automated systems and workflows for content management, marketing, or operations.
- AI Tools Familiarity: Experience exploring and implementing AI tools for content personalization, automation, or other business use cases (e.g., AI-based marketing tools, process automation tools, etc.).
- Tech-Savvy: Ability to integrate CMS platforms with third-party systems, tools, and APIs to enhance business processes.
- Process-Oriented: Strong understanding of how to design, implement, and refine processes to improve team productivity and business operations.
- Problem-Solving Skills: A keen ability to troubleshoot complex system issues, find solutions, and create a more efficient work environment.
Who This Role Is For
- You are a systems thinker who understands both the big picture and how all the pieces fit together in a CMS ecosystem.
- You have experience exploring and implementing AI-based solutions to automate tasks and workflows.
- You are not just a doer you are a strategist who can think critically about how technology can enhance business processes.
- You thrive in fast-paced, evolving environments and can adapt quickly to new tools and technologies.
- You have a strong business mindset, understanding that automation and CMS improvements directly impact overall business performance.
